Audi Suppliers in Ukraine Shut Down, CEO Says

Audi Suppliers in Ukraine Shut Down, CEO Says

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Business, Architecture

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The transcript discusses the impact of the war on Audi's supply chain, particularly in Ukraine, affecting wiring harnesses and compounding the existing microprocessor crisis. Audi's production is expected to recover in the coming weeks, but full normalization may take until 2023. The chip shortage remains a significant issue for the auto industry. Audi is working on synergies with Bentley, Lamborghini, and Porsche, focusing on shared platforms and electric powertrains. Ducati is also transitioning to electric powertrains, with plans to use them in MotoGP, leveraging racing experience for road applications.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What specific supply chain issue is Audi facing due to the war in Ukraine?

Increased transportation costs

Disruption in wiring harness supply

Lack of raw materials

Shortage of microprocessors

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How is Audi planning to address the production challenges caused by the war?

By replicating production at other supplier sites

By halting production temporarily

By increasing production in Ukraine

By outsourcing production to other countries

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the major challenges Audi is facing apart from the supply chain issues?

Decreased demand for vehicles

High raw material costs

High labor costs

Lack of skilled workers

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategy is Audi using to manage costs with its brand partners?

Focusing solely on electric vehicles

Reducing the number of models produced

Sharing technology platforms across brands

Developing unique platforms for each brand

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which brands are part of Audi's strategic initiative to find synergies?

Bentley and Lamborghini

Porsche and Ferrari

BMW and Mercedes

Tesla and Rivian

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Audi's approach to electrification in collaboration with Ducati?

Focusing on hybrid models

Developing electric powertrains for racing

Discontinuing traditional motorcycles

Partnering with other motorcycle brands

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the expected benefit of Ducati's involvement in the MotoE World Championship?

Experience with electric drivetrains under racing conditions

Collaboration with other racing teams

Increased sales of traditional motorcycles

Expansion into new markets