Starbucks CEO on Store Revamp, Coffee Prices and Success in China

The transcript covers Starbucks' largest store manager meeting, focusing on empowering managers, enhancing customer experience through automation, and sustainability efforts. It discusses growth strategies in the US and China, digital innovations, and structural changes like integrating Teavana. Starbucks aims to create a unique customer experience and expand globally while maintaining its mission to inspire and nurture the human spirit.

What is the primary goal of the Starbucks Leadership Experience?

• To open new stores

• To empower store managers

• To train new baristas

• To launch new products

How does Starbucks plan to use automation in its stores?

• To eliminate manual tasks

• To increase product prices

• To enhance customer interaction

• To reduce the number of employees

What is the focus of Starbucks' CAFE practices?

• Reducing coffee prices

• Improving store design

• Supporting coffee farmers

• Expanding into new markets

What is Starbucks' strategy for growth in the U.S.?

• Reducing product variety

• Opening fewer stores

• Focusing on rural areas

• Increasing same-store sales

Which beverage category is driving most of Starbucks' growth?

• Hot espresso drinks

• Cold beverages

• Packaged teas

• Bottled water

How is Starbucks adapting its business model in China?

• By reducing store numbers

• By focusing on local culture

• By hiring only foreign staff

• By importing all products

What is the impact of the U.S.-China trade dialogue on Starbucks?

• Significant negative impact

• No material impact

• Higher coffee prices

• Increased store closures

What is Starbucks' mission statement focused on?

• Reducing costs

• Inspiring the human spirit

• Maximizing profits

• Expanding globally

How often is Starbucks opening new stores in China?

• Every month

• Every 15 hours

• Every day

• Every week

What is the significance of Starbucks' partnership with Nestle?

• To reduce coffee prices

• To expand into new markets

• To close U.S. stores

• To focus on tea products