The Accelerated Shift to E-Commerce

The Accelerated Shift to E-Commerce

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

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The transcript discusses the rapid acceleration of e-commerce due to COVID-19, highlighting a significant shift in consumer behavior towards online shopping. It explores the potential of social commerce on platforms like Instagram and Facebook, emphasizing the importance of user experience. The conversation also covers the future of e-commerce post-pandemic, predicting a permanent shift in consumer habits. Additionally, it provides insights into Bigcommerce's successful IPO and the company's focus on growth and customer-centric strategies.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the impact of COVID-19 on e-commerce transactions?

It caused a decline in online transactions.

It had no impact on online transactions.

It only affected transactions in the technology sector.

It accelerated the growth of online transactions.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which platforms are mentioned as allowing direct shopping?

Twitter and LinkedIn

Instagram and Facebook

Pinterest and Reddit

Snapchat and TikTok

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key factor in driving the adoption of social commerce?

Better user experience

Lower product prices

Increased advertising

More payment options

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How much of retail was e-commerce in 2017?

20%

15%

10%

5%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the predicted future percentage of e-commerce in total retail?

20%

10%

60% to 80%

30% to 50%

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a significant outcome of Bigcommerce's IPO?

A surge in share prices

A decrease in company valuation

A focus on short-term investors

A decline in share prices

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is emphasized as crucial for Bigcommerce's continued success?

Expanding into new markets

Focusing on customers and partners

Increasing advertising budget

Reducing product prices