Was Salesforce the Last Bidder Left for Twitter?

Was Salesforce the Last Bidder Left for Twitter?

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The transcript discusses Twitter's market challenges, including its stagnant user growth and competition. It explores Salesforce's acquisition considerations and the market's reaction to potential deals. The valuation of Twitter is analyzed, with potential interest from companies like Disney and Facebook. The transcript also compares Twitter's growth issues with WhatsApp's success in user acquisition and monetization.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What are the main challenges Twitter is facing in attracting potential buyers?

Strong ROI visibility

Lack of interest from Salesforce

Price concerns and strategic rationale

High user growth and low competition

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why did Salesforce back away from acquiring Twitter?

Concerns over strategic fit and market reaction

Twitter's high profitability

Twitter's rapid user growth

Positive market reaction

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How has Salesforce's sales growth been affected despite its acquisitions?

Sales growth has doubled

Sales growth has increased to 50%

Sales growth has remained stagnant

Sales growth has fallen but remains over 20%

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which companies are mentioned as potential buyers for Twitter at a lower price?

Disney and Facebook

Apple and IBM

Google and Microsoft

Amazon and Netflix

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a significant problem for Twitter from an acquisition standpoint?

Lack of brand recognition

Stagnant user base and monetization issues

Strong monetization

High user growth