‘Baby Shark’ Makes Millions for Family Behind Infectious Tune

‘Baby Shark’ Makes Millions for Family Behind Infectious Tune

Assessment

Interactive Video

Business

University

Hard

Created by

Wayground Content

FREE Resource

The video discusses the global phenomenon of the Baby Shark song, its origins as a traditional Korean song, and its financial success. The song's popularity has led to significant revenue for the family-owned company Smart Study, which capitalized on ad revenue, licensing, and strategic partnerships. The founder's background in gaming contributed to the song's catchy appeal. Despite its annoyance to many parents, Baby Shark continues to generate substantial income through various channels.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the origin of the Baby Shark song?

A traditional Korean song

A modern pop song

A viral internet meme

A children's book

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Who is primarily benefiting financially from the Baby Shark song?

A global music corporation

A famous pop artist

A family owning Smart Study

The Washington Nationals

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a strategy used to capitalize on Baby Shark's popularity?

Licensing for events

Selling physical albums

Billboard charting

Ad revenue

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the name of the company that owns the rights to Baby Shark?

Viral Hits Ltd.

Korean Folk Music Co.

Baby Shark Inc.

Smart Study

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Smart Study's revenue from Baby Shark compare to its other programs?

It is significantly lower

It is about the same

It is not specified

It is significantly higher