How Samsung Recall Helped Chinese Smartphone Maker Oppo

How Samsung Recall Helped Chinese Smartphone Maker Oppo

Assessment

Interactive Video

Business

University

Hard

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The video discusses the impact of the Samsung recall on market opportunities, highlighting how consumers are seeking alternatives. It explores marketing strategies to leverage this opportunity, focusing on retail partnerships. The discussion shifts to Apple's strategy in the lower-end market and its implications for Oppo. The video also covers future innovations in smartphones, emphasizing R&D and fast charging technology. Finally, it outlines Oppo's global expansion plans, particularly in the US and Southeast Asia.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What opportunity has arisen for competitors due to the Samsung recall?

Increased demand for Samsung products

A chance to capture Samsung's market share

Higher prices for Samsung devices

Decreased interest in smartphones

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How is Oppo positioning itself in the market against Apple's lower-end strategy?

By ignoring the lower-end market

By offering premium devices at a high price

By focusing on low-cost, low-spec devices

By providing premium devices at an affordable price

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the key areas of innovation Oppo is focusing on?

Screen size

Camera technology

Color options

Battery life

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Oppo's current global ranking in the smartphone market?

Number 3

Number 4

Number 1

Number 2

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which region is Oppo currently strong in, according to the transcript?

South America

Southeast Asia

Africa

Europe