Alibaba Shores Up Food Delivery Network With Ele.me Takeover

Alibaba's acquisition of OMA aims to enhance its last-mile delivery network, giving it access to nearly 50% of China's food delivery market. This move supports Alibaba's retail strategy, including grocery delivery within 30 minutes. The acquisition helps consolidate resources and streamline operations. The market is highly competitive, with Meituan emerging as a major player, holding 40% market share. Despite Alibaba's potential upper hand, the business remains cash-intensive, and the acquisition is crucial for maintaining competitiveness.

What is the primary goal of Alibaba's acquisition of OMA?

• To expand its grocery store lines

• To enhance its last-mile delivery network

• To enter the international market

• To develop new technology

How does the acquisition of OMA benefit Alibaba's retail strategy?

• By expanding its international presence

• By providing access to new technology

• By supporting its grocery delivery promise

• By reducing operational costs

What is the expected outcome of Alibaba's acquisition in terms of business operations?

• Streamlined resources and consolidated businesses

• Development of new products

• Increased market competition

• Expansion into new markets

Which company is Alibaba's main competitor in the food delivery market?

• Meituan

• JD.com

• Baidu

• Pinduoduo

What is the market share of Meituan in the food delivery sector?

• 30%

• 50%

• 60%

• 40%