Facebook Taps Growing Smart Speaker Market

Facebook Taps Growing Smart Speaker Market

Assessment

Interactive Video

Business, Religious Studies, Other, Social Studies, Architecture

University

Hard

Created by

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The video discusses Facebook's launch of a new device, highlighting concerns about its timing and potential security risks. The device's monetization strategy is unclear, with low profitability expected. Facebook integrates Amazon Alexa due to the lack of its own voice assistant. The smart speaker market is growing, but demand for devices with cameras is uncertain. The video concludes with a comparison of market players and their strategies.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is the timing of Facebook's device launch considered poor?

Due to impressive technology

Because of potential security concerns

Because of high profit margins

Due to a strong monetization strategy

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one reason Facebook partnered with Amazon for voice assistant technology?

Facebook has its own voice assistant

Amazon offers the cheapest service

Facebook lacks its own voice assistant

Google and Facebook are partners

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which voice assistant is considered the easiest to implement for third-party hardware manufacturers?

Alexa

Siri

Google Assistant

Cortana

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the expected growth of the smart speaker market in terms of install base within five years?

150 million units

200 million units

100 million units

50 million units

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why might consumers prefer smart speakers without cameras?

For higher prices

For enhanced video conferencing

For better sound quality

For privacy concerns