Starbucks Still Sees Strong Growth in China Despite Trade War, CEO Says

The transcript discusses Starbucks' significant growth in China, opening a new store every 15 hours and expanding through a digital partnership with Alibaba. Starbucks has been in China for 20 years, adapting its brand to local culture with dedicated R&D and design teams. Despite US-China trade tensions, Starbucks has not seen a material impact on its business. The company employs 55,000 partners in China and continues to grow its presence. Future growth is driven by the US and China markets, complemented by a global coffee alliance with Nestle, expanding into new markets and platforms.

How often does Starbucks open a new store in China?

• Every 12 hours

• Every 48 hours

• Every 15 hours

• Every 24 hours

What is one of the key strategies Starbucks uses to grow in China?

• Focusing only on offline sales

• Digital partnerships with Alibaba

• Reducing the number of stores

• Partnering with local coffee shops

How has Starbucks adapted its operations to fit the Chinese market?

• By importing all products from the US

• By establishing local R&D and design teams

• By reducing store sizes

• By only selling traditional Chinese tea

What has been the impact of the US-China trade tensions on Starbucks?

• Forced to close stores

• Increased operational costs

• No material impact observed

• Significant decline in sales

What is a part of Starbucks' global growth strategy?

• Limiting product offerings

• Expanding through a coffee alliance with Nestle

• Focusing only on the US market

• Reducing the number of international markets