Tag Heuer to Launch a Smartwatch to Rival Apple

The video discusses Hong Kong's reputation for luxury watches and TAG Heuer's unique position as both traditional and avant-garde. It addresses the evolution of watches with the rise of smartwatches, highlighting TAG Heuer's efforts to adapt by developing their own smartwatch. The discussion also covers the significance of the Asian market, particularly young consumers, in TAG Heuer's strategy for connected watches. The video concludes with expressions of gratitude.

What is the significance of luxury watches in Hong Kong?

What distinguishes TAG Heuer from traditional Swiss watchmaking?

How is TAG Heuer adapting to the rise of smartwatches?

What role does Asia play in TAG Heuer's future strategy?

In what ways are young people influencing the market for connected watches?