Brian Wieser: TV Is Not Dead, It's Just Resting

Brian Wieser: TV Is Not Dead, It's Just Resting

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses the future of iconic companies like Disney, WPP, and Apple, emphasizing their potential success despite different directions. It explores the digital advertising landscape, highlighting the dominance of Google and Facebook. The conversation shifts to consumer perception and the need to rethink advertising budgets. Media consumption trends are analyzed, noting the rise of non-ad-supported content. Finally, the discussion covers media stocks and the digital future, with insights into Warren Buffett's investment strategies.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the speaker compare the advertising markets in the United States and the UK?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What insights does the speaker provide regarding Warren Buffett's investment strategies?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What advice does the speaker give to executives regarding digital trends in advertising?

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