Michelin - Stuff That I Find Interesting

Michelin - Stuff That I Find Interesting

Assessment

Interactive Video

History, Business, Social Studies

11th Grade - University

Hard

Created by

Quizizz Content

FREE Resource

The video explores Michelin's unique evolution from a tire company to a renowned restaurant reviewer. It delves into the history of the Michelin Man, the company's colonial activities, and its impact on labor movements. Michelin's promotional strategies, including organizing bicycle races and producing maps, are highlighted. The video also covers the introduction of restaurant guides and star ratings, which encouraged travel and boosted car sales.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What role did Michelin play during World War Two regarding maps?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

Explain how Michelin's restaurant reviews influenced travel and car sales.

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