How Amazon Is Building a Bigger and Better Prime Day

The video discusses Amazon's strategy to boost sales during low seasons by leveraging its infrastructure and promoting Prime Day, inspired by Alibaba's Singles Day. It highlights the promotion of Amazon's private label brands and the integration of Whole Foods into Prime Day. The financial impact of Prime Day on Amazon's sales is also examined.

What potential impact could Prime Day have on Whole Foods' brand within the Amazon ecosystem?

What are the expected gross retail sales for Amazon during this year's Prime Day compared to last year?