Facebook Has Not Run Out of Room to Grow, Emarketer Analyst Says

Facebook Has Not Run Out of Room to Grow, Emarketer Analyst Says

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Interactive Video

Business

University

Hard

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The video discusses Facebook's ad revenue growth, which met expectations in 2019 despite challenges like privacy and regulation issues. Analysts are optimistic about future growth, with projections of a 22% increase in ad revenue for 2020, driven by political ads and the Olympics. Instagram's ad revenue is expected to grow by 54%. Despite these positive forecasts, Facebook's stock is down, possibly due to market uncertainties. The video also explores the potential for growth on platforms like Instagram and challenges with WhatsApp advertising.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Facebook's ad revenue growth in 2019 compare to expectations?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What factors are contributing to the slowing growth rates of Facebook ads?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the forecasted growth rate for Facebook's ad revenue this year?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What role does Instagram play in Facebook's overall advertising strategy?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What concerns have been raised regarding advertising on WhatsApp?

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