Rebecca Minkoff Says Connectivity Is Key for Retail

Rebecca Minkoff Says Connectivity Is Key for Retail

Assessment

Interactive Video

Business, Architecture

University

Hard

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The video discusses the integration of digital and retail strategies in the fashion industry, emphasizing customer connectivity and engagement. It highlights the balance between brick and mortar stores and digital retail, focusing on community building and scaling. The expansion into Asian markets, particularly China, South Korea, and Japan, is explored. The video also addresses adapting to global fashion trends, the shift from seasonal collections, and the importance of immediate consumer needs.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How does Ori Minkoff view the importance of brick and mortar stores in the current retail landscape?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategies are being implemented to tailor products for consumers in Asia?

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