Diageo CEO: We Do Well Regardless of Currency

Diageo CEO: We Do Well Regardless of Currency

Assessment

Interactive Video

Business, Social Studies

University

Hard

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The transcript discusses Diageo's business strategy amidst global trade changes, focusing on Brexit's impact, opportunities in the US and India, and the potential for growth in China. It highlights the company's strong performance in the whiskey market, particularly in premium segments, and its strategic approach to acquisitions and market expansion.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of the US market for Diageo's spirits business?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What challenges did Diageo face in the Indian market due to demonetization?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How has the Chinese market for spirits changed according to the speaker?

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