Viacom CEO Bakish on CBS Merger, Cost Savings, Streaming

Viacom CEO Bakish on CBS Merger, Cost Savings, Streaming

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Business

University

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The transcript discusses the merger between Viacom and CBS, highlighting the strategic benefits and growth potential of the combined entity. It addresses shareholder concerns, outlines a three-part growth strategy, and emphasizes the importance of cost savings and synergies. Leadership roles and cultural integration are also discussed, along with content and streaming strategies. The potential for mobile growth and future acquisitions is explored, emphasizing the financial strength of the new company.

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7 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the primary goal of the merger between Viacom and CBS?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What are some of the key assets that CBS and Viacom bring together through this merger?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How did the negotiation process for the merger take place?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What concerns did some shareholders express regarding the merger?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategies are being pursued in the direct-to-consumer (DTC) space post-merger?

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6.

OPEN ENDED QUESTION

3 mins • 1 pt

What potential cost savings were identified as part of the merger?

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7.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the merger position ViacomCBS in terms of financial strength and market opportunities?

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