Details of Facebook, Snapchat Talks Exposed in Sony Hack

Details of Facebook, Snapchat Talks Exposed in Sony Hack

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses Snapchat's secretive nature and its interactions with major companies like Facebook and Tencent. It reveals Facebook's failed attempt to acquire Snapchat for over $3 billion and the subsequent investor reactions. The transcript also covers Evan Spiegel's negotiations with Tencent, which fell through due to high demands. Additionally, it highlights Snapchat's business ventures, including attempts to enter the music industry and acquire smaller startups.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the initial offer Facebook made to buy Snapchat?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the reaction of Facebook's CEO regarding the leaks during negotiations?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What were the reasons behind Snapchat's reluctance to negotiate with Tencent?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

How did Evan Spiegel's negotiation tactics affect his relationship with investors?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What insights do the emails provide about Snapchat's approach to deals?

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