Supermarkets to Change Tactics on Offers

The video discusses how promotional offers in supermarkets can confuse consumers, leading to uncertainty about value for money. It highlights misleading practices, such as small print and deceptive pricing. The Office of Fair Trading investigated these practices, finding no legal breaches but noting some promotions were not in the spirit of the law. Eight major supermarkets agreed to new pricing policies to ensure transparency, though Asda has not yet signed up. The video emphasizes the importance of these deals to consumers and the potential impact on household spending.

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