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WorksheetsPersuasion Techniques Quiz
Total questions: 25
Worksheet time: 13mins
Name
Class
Date
1.
-A statement suggesting that everyone is using a specific product and you should too!
-Being in the group makes you feel secure.
-Being in the group makes you feel secure.
a)
Name Calling
b)
Snob Appeal
c)
Bandwagon
d)
Testimonial
2.
Facebook, Twitter, Instagram, Youtube, etc. were aided mainly by which technique?
a)
Plain Folks
b)
Loaded Words
c)
Card Stacking
d)
Bandwagon
3.
McDonalds saying they have served "99 Billion Meals" would be an example of which type of advertising
a)
Card Stacking
b)
Snob Appeal
c)
Name Calling
d)
Bandwagon
4.
-Words that make you feel strongly about someone or something (fear, desire for success, excitement, being part of a group)
a)
Name Calling
b)
Loaded Words
c)
Plain Folks
d)
Misuse of Statistics
5.
-Words that "glitter" but give no details about the product
a)
Name Calling
b)
Plain Folks
c)
Misuse of Statistics
d)
Glittering Generalities/Loaded Words
6.
An advertisement for a daycare shows a happy baby surrounded by statements like "Loving, caring workers" "Ultra Safe" "Caring/Qualified"
a)
Loaded Words/Glittering Generalities
b)
Snob Appeal
c)
Plain Folks
d)
Testimonial
7.
-A well-known person or a previous customer supports a product or service
a)
Testimonial
b)
Bandwagon
c)
Plain Folks
d)
Card Stacking
8.
In a commercial a group of famous musicians sit around a campfire and talk about how much they love to drink Sprite because "it is so tasty." This would be an example of which persuasion technique?
a)
Name Calling
b)
Card Stacking
c)
Bandwagon
d)
Testimonial
9.
In a commercial a customer talks about how a medication finally cured his back pain. What type of persuasion technique is this?
a)
Snob Appeal
b)
Bandwagon
c)
Plain Folks
d)
Testimonial
10.
-Used to incite fears and arouse prejudices in the viewers with the idea that the bad names will cause people to construct a negative opinion about a group or product. This technique is used more often in politics than advertising.
a)
Name Calling
b)
Testimonial
c)
Misuse of Statistics
d)
Plain Folks
11.
Ronald McDonald appears on a commercial and says that Burger King food tastes like dog biscuits and only idiots eat at Burger King. What form of advertising/propaganda would this be?
a)
Plain Folks
b)
Misuse of Statistics
c)
Name Calling
d)
Bandwagon
12.
-When a company or person tries to show that they are "just like you."
-Persuasive device especially favored by politicians.
-Persuasive device especially favored by politicians.
a)
Card Stacking
b)
Plain Folks
c)
Snob Appeal
d)
Name Calling
13.
A politician appears in a commercial with his family holding hands as they walk down a country street to go eat at the local diner.
a)
Plain Folks
b)
Bandwagon
c)
Misuse of Statistics
d)
Snob Appeal
14.
-The opposite of bandwagon. It's message suggests: Buying our product will make you better than everyone else--especially since other people can't afford it."
a)
Bandwagon
b)
Testimonial
c)
Plain Folks
d)
Snob Appeal
15.
A billionaire appears in a commercial and says that only people with refined tastes like him deserve to buy and drink his expensive new brand of bottled water.
a)
Bandwagon
b)
Testimonial
c)
Loaded Words
d)
Snob Appeal
16.
-Using statistics selectively to give a more favorable view of your product
a)
Misuse of Statistics
b)
Bandwagon
c)
Card Stacking
d)
Plain Folks
17.
A political commercial has a waving flag in the background while the words "Vote for Smith" appear in the front. A patriotic song plays the whole commercial as well. What technique is this?
a)
Transfer
b)
Card Stacking
c)
Plain Folks
d)
Snob Appeal
18.
-Only telling part of the truth. It is "stacking the deck" in your favor by only giving part of the information.
a)
Loaded Words
b)
Testimonial
c)
Bandwagon
d)
Card Stacking
19.
Todd is happy he finally found a candy that is only 30 calories but then discovers to his horror that his snack was actually 100 servings and he just consumed 3000 calories.
a)
Transfer
b)
Card Stacking
c)
Testimonial
d)
Plain Folks
20.
-A catchy phrase or statement often used to sell a service or product. "I'm lovin' it"
a)
Name Calling
b)
Snob Appeal
c)
Bandwagon
d)
Slogan
21.
Shaq says that IcyHot makes his pain go away. What ad technique is this?
a)
Slogan
b)
Snob Appeal
c)
Bandwagon
d)
Testimonial
22.
President Obama and Vice-President Joe Biden stop in to a local restaurant in rural Iowa on a day of campaigning for office in 2012. They allow photographs to be taken and published in a news magazine.
a)
Bandwagon
b)
Card Stacking
c)
Use of Statistics
d)
Plain Folks
23.
McDonalds boasts billions of people have eaten at their restaurants. Maybe you should too!
a)
Plain Folks
b)
Name Calling
c)
Loaded Words
d)
Bandwagon
24.
An expensive watch brand says that only people who have worked for many years and made a great deal of money deserve to buy their watch.
a)
Snob Appeal
b)
Plain Folks
c)
Misuse of Statistics
d)
Card Stacking
25.
Famous companies use these ad techniques in this picture.
a)
Slogan
b)
Name Calling
c)
Plain Folks
d)
Testimonial
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