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NISSAN CUSTOMER EXPERIENCE PROGRAM

Total questions: 15

Worksheet time: 7mins

Name
Class
Date
1.

In which year NISSAN motor corporation established ?

a)

1943

b)

1933

c)

1923

d)

1913

2.

Identify this personality

a)

Saori Yoshikawa

b)

Kinjiro Ayukawa

c)

Yoshisuke Aikawa

d)

William Gorham

3.

"DO WHAT OTHERS DON’T DARE TO DO” was one of the ambition of NISSAN founder.

a)

Yes

b)

No

4.

1. The Nissan brand promise is:

a)

A. “Nissan Intelligent Mobility”

b)

A. “Innovation and Excitement for Everyone”

c)

A. “Excitement and Existence for Everyone”

d)

A. “Technology makes cars more exciting partners”

5.

Renault and NISSAN alliance begin in

a)

1989

b)

1899

c)

2009

d)

1999

6.

What are the three brand elements of NISSAN

a)

Head, Heart, Hands

b)

Brand , Promise , foundation

c)

Brand Promise,Key differentiatior, Foundation

7.

What is NISSAN Intelligent Mobility

a)

Driving , Power, Integration

b)

Intelligent Brand , Intelligent technology , Intelligent employees

c)

Intelligent Driving , Intelligent Power , Intelligent Integration

d)

ICC, DCA, MOD

8.

The spirit of Nissan Customer Way is

a)

Innovation and excitement

b)

Customer Driven Power

c)

Nissan Intelligent Mobility

d)

NISSAN Sales and Service Way

9.

Identify 2 Customer Quality elements

a)

Assurance

b)

Vehicle Availability

c)

Reliability

d)

Sympathy

10.

Meaning of word KAIZEN

a)

Constant Improvement

b)

Continuous Improvement

c)

Continue Improvement

11.

Handling concerns well provides an opportunity to perform service recovery for the customers and can transition customer into becoming a loyal customer advocate

a)

No

b)

Yes

12.

What is not a part of 5S

a)

Sort

b)

Set in Order

c)

Sharpen

d)

Standardize

e)

Sustain

13.

We have to focus to satisfy 2 different needs of the customer , What are those?

a)

Product and warranty needs

b)

Rational and Emotional needs

c)

Appointments and Delivery needs

d)

Expectation and Service Needs

14.

Out of 24 average customer touch points, how many are digital?

a)

21

b)

19

c)

9

d)

23

15.

What are the 3 customer satisfaction attributes of KANO model?

a)

Basic - Personal - Digital

b)

Expectation - Actual - Delivery

c)

Basic - Proper - Excellent

d)

Basic - Performance - Excitement