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ProStart 2 2nd Edition Chapters 1,3,4,22 Review

Total questions: 90

Worksheet time: 45mins

Name
Class
Date
1.

Which one is NOT a step to the marketing plan?

a)

Gathering your friends

b)

Establish Objectives

c)

Develop a market strategy

d)

Implement and Action Plan

e)

Evaluate/Modify the action plan as needed

2.

In a SWOT Analysis for an operation, what does the 'O' stand for?

a)

Organization

b)

Orders

c)

Omissions

d)

Opportunities

3.

In a SWOT Analysis for an operation, what does the 's' stand for?

a)

Strengths

b)

Sorrows

c)

Safety

d)

Sanitary

4.

In a SWOT Analysis for an operation, what does the 'W' stand for?

a)

Waste

b)

Water

c)

Weaknesses

5.

In a SWOT Analysis for an operation, what does the 'T' stand for?

a)

Timing

b)

Threats

c)

Teamwork

d)

Taste

6.

This is paying to present or promote an operation’s products, services, or identity.

a)

Sales Promotions

b)

Personal Selling

c)

Public Relations

d)

Advertising

7.

These are limited, or short-term, incentives to entice guests to patronize an operation.

a)

Sales Promotion

b)

Advertising

c)

Personal Selling

d)

Public Relations

8.

Always key to an operation’s financial success, well-trained service staff can go a long way in communicating an operation’s message. Professionalism, politeness, and efficiency can be easily and powerfully conveyed by the front-of-the-house staff.

a)

Public Relations

b)

Direct Marketing

c)

Personal Selling

d)

Sales Promotions

9.

This is the process by which an operation interacts with the community at large.

a)

Public Relations

b)

Direct Marketing

c)

Sales Promotions

d)

Advertising

10.

You accomplish this by making a concerted effort to connect directly with a certain segment

of the market.

a)

Advertising

b)

Sales Promotions

c)

Personal Selling

d)

Direct Marketing

11.

Menu boards, directional signs, and other signs that indicate where the operation is located and/or the items it serves.

a)

Apparel

b)

Signage

c)

Email

d)

Premiums

12.

Token gifts or giveaway items, such as pens, stationery, children’s toys, mugs, T-shirts, or magnets that display the restaurant name and location or phone number.

a)

Emails

b)

Premium

c)

Signage

d)

Carryout Menus

13.

Table tents and other display items in the restaurant are known as...

a)

Mechandising Material

b)

Direct Mail

c)

Social Media

d)

Newspapers

14.

Promotional mix can consist of ...

a)

Advertising

b)

Sales Promotions

c)

Personal Selling

d)

Public Relations

e)

All of the above.

15.

Treats everyone in the market as having the same needs and wants.

a)

Mass Marketing

b)

Target Market

c)

SWOT Analysis

d)

Guest-driver

16.

A common digestive issue that causes a negative reaction to many cultured dairy products.

a)

Casein

b)

Fermentation

c)

Lactose Intolerance

d)

Allergy

17.

________ is cheese made by grinding, blending, and forming one or more natural cheeses.

a)

Fake Cheese

b)

Nacho Cheese

c)

Processed Cheese

d)

Fresh Cheese

18.

Two categories of cheese are

a)

Unripened, Ripened

b)

Processed & Ripened

c)

Asiago & Swiss

d)

Processed & Fresh

19.

The white of an egg consists of

a)

Water & Protein

b)

Fat & Water

c)

Protein & Fat

20.

The yolk of an egg consists of

a)

Protein & water

b)

Chalazae & Albumen

c)

Water & fat

d)

Protein & fat

21.

Cream contains far more fat than milk

a)

True

b)

False

22.

Unripened cheeses are soft and have a high moisture content.

a)

True

b)

False

23.

Milk that has been heated to destroy harmful bacteria has been

a)

condensed

b)

evaporated

c)

pasteurized

d)

homogenized

24.

Cottage cheese and ricotta are examples of what type of cheese?

a)

Blue-veined

b)

soft-ripened

c)

firm, ripened

d)

unripened, fresh

25.

Which type of cheese has mold injected or sprayed into the cheese spread throughout it while it ages?

a)

Blue-Veined

b)

Soft-ripened

c)

Firm-ripened

d)

Unripened-fresh

26.

Which part of the egg is also know for the albumen?

a)

Yolk

b)

Shell

c)

White

d)

Chalazae

27.

A savory egg custard baked in a crust is called a(n)

a)

Omelet

b)

Quiche

c)

Souffle

d)

Fritata

28.

Frying an egg on the bottom and them turning it over and frying it very lightly on its top side is called

a)

Up

b)

Basted

c)

Over Easy

d)

Scrambled

29.

Milk that has been strained through very fine holes to break down fat and then blended into one fluid has been ..

a)

pasteurized

b)

condensed

c)

homogenized

d)

evaporated

30.

Which type of dairy milk is made from milk by removing 60% of the water?

a)

Skim

b)

Evaporated

c)

Condensed

d)

Buttermilk

31.

Which type of plant-based milk is often fortified with vitamins and has a slightly nutty flavor with a rich texture?

a)

Soy

b)

Rice

c)

Almond

d)

Coconut

32.

Which type of cheese is not aged and includes cream cheese and cottage cheese?

a)

Ripened

b)

Unripened

c)

Soft-ripened

d)

Mold-Ripened

33.

Which type of dairy milk is the least creamy and lowest in calories?

a)

Low Fate

b)

Skim

c)

Lactose-Free

d)

Whole

34.

What are the three basic parts of all cheeses?

a)

Water, fat, and carbs

b)

Milk, fat, and protein

c)

Water, fat, and protein

d)

Milk, fat, and carbohydrates

35.

Which type of cream is used in sauces and soups?

a)

Light whipping cream

b)

Heavy whipping cream

c)

Very heavy whipping cream

d)

Light cream

36.

The point at which an oil or fat begins to burn is called the

a)

Smoke point

b)

Boiling point

c)

Lactosification

d)

Curdled

37.

Crepes are a very thin pancake with a low egg content

a)

True

b)

False

38.

Canadian bacon is boneless pork loin that has been cured and smoked

a)

True

b)

False

39.

Toast is one of the most common breakfast breads in the United States

a)

True

b)

False

40.

Grits are made form a Native American ground corn called hominy

a)

True

b)

False

41.

What is the most common breakfast service used in hotels and restaurants?

a)

American

b)

English

c)

Continental

d)

Traditional

42.

Which breakfast service is simpler self-service breakfast?

a)

American

b)

English

c)

Continental

d)

Traditional

43.

Which item is made with a medium-weight batter and cooked on an open ,oiled griddle?

a)

French Toast

b)

Waffle

c)

Pancakes

d)

Briche

44.

Which item are of medium thickness and are crispy on the outside and soft on the inside?

a)

Crepes

b)

Waffles

c)

Pancakes

d)

French Toast

45.

Which food is sliced bread and dipped in an egg and milk mixture?

a)

Crepes

b)

Waffles

c)

Pancakes

d)

French Toast

46.

How are grits usually cooked?

a)

Fried in oil

b)

Boiled in water

c)

Blanched in hot water

d)

Sauteed in butter

47.

What is a mixture of chopped meat, potatoes, and onions called?

a)

Grits

b)

Lox

c)

Hash

d)

Home Fries

48.

Two traditional breakfast meats that hold the best for service are

a)

ham and bacon

b)

fish and sausage

c)

sausage and bacon

d)

bacon and Canadian bacon

49.

To reduce labor cost and equipment requirements, some restaurant and foodservice operations have begun using what precooked breakfast meats?

a)

Salmon and kippers

b)

Hash and chicken

c)

bacon and sausage

d)

lamb and lox

50.

What type of fish is lox?

a)

Cod

b)

Tilapia

c)

Salmon

d)

Tuna

51.

What type of item may be finished with cheese, bacon, sausage, or gravy?

a)

Hash

b)

Home Fries

c)

Bacon

d)

Grits

52.

Which fish item may be served in an authentic English "fry up"breakfast?

a)

Salmon

b)

Lox

c)

Trout

d)

Kippers

53.

Which meat is smoked or cured and only needs to be heated and browned?

a)

Sausage

b)

Bacon

c)

Ham

d)

Lox

54.

Which of the following is an example of a granular hot cereal?

a)

Farina

b)

Oatmeal

c)

CrackedWheat

d)

Hash

55.

Which item is made from the lightest batter?

a)

Waffle

b)

Pancake

c)

Crepe

d)

Swedish Pancake

56.

When bacon is cooked properly is should be

a)

crisp and browned

b)

raw in the thick section

c)

soft and burned

d)

crisp but raw in the thick middle section

57.

Home fries are made from

a)

corn

b)

potatoes

c)

meat

d)

hash

58.

What item have become popular in home and commercial kitchens because they need little preparation time and do not lump easily.

a)

Hash

b)

Granola

c)

Instant Hot Cereals

d)

Pancakes

59.

Garnish is usually afterthought or extra part of the dish

a)

True

b)

False

60.

When arranging food on the plate, it is important to keep food off the rim.

a)

True

b)

False

61.

Sauce should be served on top of food.

a)

True

b)

False

62.

Having a variety of textures makes the dish unappealing

a)

True

b)

False

63.

A proper garnish complements the main dish but adding both eye appeal and flavor.

a)

True

b)

False

64.

Tiny cuts of uncooked, unseasoned vegetable that add color but do nothing to enhance flavor are called

a)

clamart

b)

doria

c)

brunoise

d)

florentine

65.

The overall plan for how something will looks is called the

a)

arrangement

b)

design

c)

shape

d)

texture

66.

When creating the design for a dish, how many colors on a plate is usually enough?

a)

1

b)

2

c)

3

d)

4

67.

Using the shaped of bone and molding or shaping starches and vegetables are good ways to add what appealing aspect to a plate or platter presentation?

a)

Textures

b)

Design

c)

Height

d)

Color

68.

Guest first eat with their

a)

hands

b)

nose

c)

fork

d)

eyes

69.

What are two areas of presentation technique?

a)

the taste and the plate

b)

the food and the plate

c)

the food and the taste

d)

the food and the texture

70.

When plating a round item, where should it be placed?

a)

in the center

b)

on the left side

c)

on the right side

d)

on the rim of the plate

71.

When should a dish be garnished?

a)

after the dish is served

b)

right before serving

c)

before the main ingrdeient is plated

d)

before being held for future service

72.

Coating food lightly with a thin layer of sauce is called

a)

Proofing

b)

Docking

c)

Sifting

d)

Napping

73.

Rich, clarified stocks and broths are called

a)

consommes

b)

bouillon

c)

remouillage

d)

glace

74.

Where things are placed on a dish in order to maximize the dish's appeal is called its

a)

shaped

b)

arrangement

c)

height

d)

texture

75.

In plating, what does "KIS" mean?

a)

keep i sophisticated

b)

keep it satisfactory

c)

keep it simple

d)

keep it small

76.

Particularly for buffet presentation, variety in what is as important as color variation?

a)

Cuts

b)

Sauces

c)

Platter arrangement

d)

Texture

77.

What garnish can be added to poached fruits used in tarts or tortes to add sheen and protect the fruit?

a)

Chocolate

b)

Glazes

c)

Mint

d)

Tarragon

78.

Chocolate piped into a bead in a design that hardens can be lifted and used upright as a garnish is called

a)

napping

b)

string work

c)

docking

d)

piping

79.

What is the purpose of garnishing?

a)

Enhance the food's taste and eye appeal

b)

Mask belnd-tasting food

c)

Increase the price of a meal

d)

Show off a chef's culinary skills

80.

What two ingredients do you need to make frosted graped

a)

water and sugar

b)

honey and lemon juice

c)

sugar and lemon

d)

water and molasses

81.

Which dessert is properly garnished?

a)
b)
82.

Which type of garnish would this be used for

a)

Soup accompaniment

b)

Soup Topping

c)

In the Soup

83.

Which type of garnish would this be used for?

a)

In the soup

b)

topping the soup

c)

accompaniment

84.

To decorate a dessert plate, you would use

a)

Pickles

b)

Chopped parsley

c)

Demi-glace

d)

Chocolate

85.

Soup toppings should be placed immediately before serving because it will melt or sink to the bottom.

a)

True

b)

False

86.

Garnished are classified in three groups.. In the soup, topping, accompany

a)

True

b)

False

87.

Which veggie is NOT the best choice when garnishing a hot platter?

a)

Cauliflower

b)

Broccoli

c)

Peas

d)

Green Beans

88.

_________________refers to how something feels or it has visible characteristics

a)

Texture

b)

Sight

c)

Smell

d)

Sound

89.

Garnishing takes an eye for design and is considered an is Art?

a)

True

b)

False

90.

My favorite unit we covered thus far was....

a)

Introduction to Marketing

b)

Dairy Unit

c)

Breakfast Cookery

d)

Ganishing