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Fashion Marketing Mid-Term 2019-2020

Total questions: 35

Worksheet time: 18mins

Name
Class
Date
1.

A person's desire for something that gives him or her satisfaction.

a)

status

b)

ford

c)

garment

d)

want

2.

Written or unwritten rules of appropriate attire.

a)

culture

b)

dress code

c)

conformity

d)

accessories

3.

The ideas, beliefs, and material items that are important to an individual.

a)

values

b)

modesty

c)

status

d)

garment

4.

Something a person must have for existence or survival.

a)

individuality

b)

want

c)

need

d)

ford

5.

A society's customary set of social beliefs and values.

a)

status

b)

culture

c)

attitudes

d)

values

6.

________________ is the planning required to have the right merchandise at the right time, in the right quantities, at the right price, with the right promotion for a specified target customer.

a)

Fashion Industry

b)

Fashion Business

c)

Fashion Merchandising

d)

Fashion Marketing

7.

What is creating the design?

a)

Manufacturing

b)

Wholesaling

c)

Retailing

d)

Designing

8.

What is a style that is accepted and used by the majority of a group at one time?

a)

Haute couture

b)

Design

c)

Pret a porter

d)

Fashion

9.

_____________ are mass produced copies of original designs in less expensive fabrics.

a)

Adaptations

b)

Line

c)

Knock offs

d)

Style number

10.

Includes all the garments and accessories a person owns

a)

fashion

b)

wardrobe

c)

apparel

11.

Temporary, passing fashion or item that has great appeal to many people for a short period of time then dies out quickly

a)

fashion

b)

classic

c)

fad

12.

The display of the currently popular design of clothing

a)

fashion

b)

wardrobe

c)

apparel

13.

Fashion Designers create _________________, which include all their designs for specific seasons

a)

collections

b)

clothing

c)

a mess

d)

samples

14.

Agricultural Industries supply natural fibers such as (which is NOT Correct?)

a)

Cotton

b)

Wool

c)

Silk

d)

Flax

e)

Polyester

15.

Goods Coming into our country are ___________

a)

Imports

b)

Exports

16.

It's worn around the neck or over the shoulders.

a)

Scarf

b)

Jeans

c)

Trousers

d)

Coat

17.

It's a two-piece garment worn by girls and women for swimming or sun-bathing.

a)

Jacket

b)

Jumper

c)

Bikini

d)

Shoes

18.

People wear me when it is cold out, cold enough to need warmth for upper body, head, ears, and they are used to practice outdoor sports usually.

a)

Shoes

b)

Coat

c)

Hoodie

d)

T-shirt

19.

These became famous in the 70's with the hippie movement

a)

Dreadlocks

b)

Beard

c)

Sideburns

d)

Rings

20.

A lot of people wear them because they have a meaning for them, at the same time a lot of people wear them just because they love them

a)

Tattoos

b)

Coat

c)

Scarf

d)

Socks

21.

Using electronic equipment to create new designs for textiles, apparel, and other products

a)

Computer Imaging

b)

CAD (COMPUTER AIDED DESIGN)

c)

Offshore Production

d)

Domestic Production

22.

Textiles/Apparel made in the same country that the designer and/or manufacturer lives and works in

a)

Computer Imaging

b)

CAD (COMPUTER AIDED DESIGN)

c)

Offshore Production

d)

Domestic Production

23.

paid promotional messages by a sponsor is _________

a)

promotion

b)

advertising

c)

publicity

d)

direct selling

e)

indirect selling

24.

Price reduction to turn clothes quickly, those not selling well results in a ______________

a)

visual merchandising

b)

video merchandising

c)

channel of distribution

d)

markdown

e)

markup

25.

Difference of a stores purchase price and the retail price of goods sold is a ______________

a)

visual merchandising

b)

video merchandising

c)

channel of distribution

d)

markdown

e)

markup

26.

Retail establishments that offer a large variety of goods in appropriate departments within the store is what type of store?

a)

Department Stores

b)

Branch Stores

c)

Chain Stores

d)

Discount Stores

e)

Specialty Stores

27.

These Fibers Come From Plants?

a)

Cotton

b)

Linen

c)

Hemp

d)

Straw

28.

Which Country Leads Cotton Production Worldwide?

a)

USA

b)

Canada

c)

Russia

d)

France

e)

Europe

29.

Made from sap of certain plants, (latex). Used in raincoats, boots, and elastic.

a)

Polyester

b)

Spandex

c)

Olefin

d)

Rayon

e)

Rubber

30.

Comes from the shearing of sheep?

a)

Silk

b)

Linen

c)

Wool

d)

Cotton

31.

This comes from a boll of the plant that bears its name, the ______________ plant.

a)

Silk

b)

Linen

c)

Wool

d)

Cotton

32.

This comes from the stem of a flax plant

a)

Silk

b)

Linen

c)

Wool

d)

Cotton

33.

This is made from unwinding cocoons of worms

a)

Silk

b)

Linen

c)

Wool

d)

Cotton

34.

This machine is used for weaving, not "for fruit"

a)

Weaving

b)

Loom

c)

Shuttle

d)

Warp Yarns

e)

Grain

35.

Finishes that prevents buildup of static electricity

a)

Chemical Finishes

b)

Anti-static

c)

Flame Resistant

d)

Permanent Press