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Communicating Value to Customers

Total questions: 17

Worksheet time: 8mins

Name
Class
Date
1.

What does it mean to build rapport?

a)

Telling a customer whatever they want to hear

b)

Establish a relationship with a potential customer built on respect and trust

c)

Asking them to buy your service or product multiple times

d)

Not taking no for an answer

2.

An unexpected sales call is called

a)

A referral

b)

Data mining

c)

A cold call

d)

An objection

3.

To successfully sell your product or service (as a sales person) you have to:

a)

Be insistent

b)

Carefully listen and answer questions thoughtfully

c)

Highlight the features of your solution

4.

How do you get a referral?

a)

Use your network of current contacts

b)

Talk to strangers on the street

c)

Through calling people from a list of potential customers

5.

What does it mean to close the sell?

a)

Ending the conversation

b)

Telling them about your product or service

c)

The end of your Elevator Pitch

d)

Ask for a commitment or the business

6.

A prospect is another name for

a)

A potential customer

b)

An established customer

c)

An objection

d)

A marketing strategy

7.

Document used to detail a complex sale?

a)

Product placement

b)

Order form

c)

Sales Contract

d)

Direct Mail

8.

Reasons potential customer gives for not buying your product/service?

a)

Arguments

b)

Lies

c)

Exceptions

d)

Objections

9.

The sales team members for a company are called

a)

Sales Generators

b)

Sales Force

c)

Sales Accountants

d)

Sales Leaders

10.

Which of following is not part of the prospecting process

a)

Cold calling

b)

Asking for referrals

c)

Data mining

d)

Delivering the product

11.

Another term for cold calling is

a)

Bothering people

b)

Canvasssing

c)

Data Mining

d)

Referrals

12.

The following are characteristics of successful salespeople

a)

Positive Attitude

b)

Persistence

c)

Talk More than Listen

d)

Hard Worker

13.

What does building rapport mean?

a)

Creating a fort

b)

Getting to know someone new through human connection

c)

Building company intelligence

d)

Developing a list of referrals

14.

Document used to detail a complex sale?

a)

Product placement

b)

Order form

c)

Sales Contract

d)

Direct Mail

15.

The purpose and goal of selling is to help customers make ________ buying decisions.

a)

unhappy

b)

satisfying

c)

big

16.

Build relationship

Gather information

Apply judgement

Evaluate


What step is missing?

a)

Search information

b)

Relaxing the customer

c)

Present Value

d)

Understanding what they want

17.

In the selling process the possibility of a future customer is known as _____

a)

Accountant

b)

Lead

c)

Revenue

d)

Approach