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G280_U15_Part 2

Total questions: 30

Worksheet time: 16mins

Name
Class
Date
1.

It tells people where to look and what things on the screen or printed page are most important. It gives readers a sense of how to actually read material from start to finish

with visual cues and flow.

a)

White space

b)

Hierarchy

c)

Emphasis

d)

Contrast

2.

Select the correct order of visual hierarchy:

a)

Level 1: body text Level/ 2: subheadings /Level 3: headings

b)

Level 1: headings / 2: subheadings /Level 3: body text Level.

c)

Level 1: subheadings / 2: headings /Level 3: body text Level.

3.

Makes you go through the text quickly:

a)

Scannable text

b)

Emphasized text

c)

Contrasting colors in text

d)

Small text

4.

using too many fonts can lead to a confusing and messy look, so always use the same font styling for the same information.

a)

White space

b)

Hierarchy

c)

Emphasis

d)

Consistency

5.

refers to the amount of words you place in one area.

a)

Density

b)

Hierarchy

c)

Emphasis

d)

Consistency

6.

refers to the empty space around objects or text, and can take the form of margins, padding, or just an uncluttered area.

a)

White space

b)

Density

c)

Emphasis

d)

Hierarchy

7.

adds visual variety to draw the reader into your material.

a)

White space

b)

Hierarchy

c)

Emphasis

d)

Density

8.

to add attention to a word or a phrase and to direct the reader's or viewer's attention to a specific area of an image or article to facilitate clear communication. The come often in the form of an arrow, box, or circle.

a)

Callouts

b)

Graphics

c)

Shapes

d)

Hyphenations

9.

font family used for web pages or a titles

a)

Serif

b)

Sans serif

c)

Script

d)

Display

10.

The space between individual characters is called:

a)

Kerning

b)

Tracking

c)

Leading

d)

Spacing

11.

a measure of how easily words, phrases and blocks of text can be read (a function of typography).

a)

Legibility

b)

Font

c)

Readability

d)

Typeface

12.

Variations in the thickness and thinness of a stroke is called?

a)

Width

b)

Stroke

c)

Weight

d)

Bold

13.

. a measure of how easy it is to distinguish one letter or character from another in a particular typeface, i.e. it is a function of typeface design.

a)

Readability

b)

Legibility

c)

Font

d)

Typeface

14.

refers to objects placed close together being perceived as a group. When spaced far apart, objects are perceived as separate.

a)

Proximity

b)

Hierarchy

c)

Emphasis

d)

Consistency

15.

refers to an obvious diference between text, using diferent methods of variation.

a)

Consistency

b)

Contrast

c)

Hierarchy

d)

Proximity

16.

Which one of these principles can help us make our text scannable?

a)

Proximity

b)

Hierarchy

c)

Repetition

d)

Consistency

17.

Callouts are used to:

a)

Grab attention

b)

Lose attention

c)

Add more White space

d)

Create distortion

18.

Using different directions in text is way of having:

a)

Hierarchy

b)

Contrast

c)

Repetition

d)

Consistency

19.

organizing system for establishing order in a set of data.

a)

Density

b)

Contrast

c)

Hierarchy

d)

Consistency

20.

includes everything that affects the appearance of the words on the page—not just fonts, but also point size, bold and italic styling, and letter spacing.

a)

Styling

b)

Font

c)

Formatting

d)

Typeface

21.

are areas of interest, emphasis or difference within a composition that capture and hold the viewer's attention.

a)

contrast

b)

Focus points

c)

white space

d)

proximity

22.

is a thin line that groups content in lists and layouts.

a)

Separator

b)

Spreader

c)

collector

d)

table

23.

It means removing distractions and focusing on the content.

a)

Clean graphical design

b)

Cluttered graphical design

c)

Busy graphical design

d)

Messy graphical design

24.

Ways of styling links

a)

Add color.

Underlining.

b)

Style with Italics

Use another font

c)

Add a background color.

Make it Bold.

d)

All answers are correct.

25.

Is the process of comparing two variations of a design. Usually by testing user's response to those two designs and see which one is more effective.

a)

Testing effectiveness

b)

A/B Testing

c)

Surveys

d)

Evaluation

26.

In A/B testing when is it best launch 2 design for different users

a)

Design A and B at the same time

b)

Design A then Design B

c)

Design B then design A

d)

None of the answers is correct

27.

is a list of questions aimed at extracting specific data from a particular group of people.

a)

A/B testing

b)

Surveys

c)

Evaluation test

d)

quiz

28.

is traditionally defined as a complete character set within a typeface

a)

Typeface

b)

Font family

c)

Font

d)

Typography

29.

"Leading" refers to the:

a)

space between letters

b)

space between lines of text

c)

text alignment

d)

space between words

30.
When letters are consistently spaced apart, this is called 
a)
tracking.
b)
kerning.
c)
spacing.
d)
decorative.