WorksheetsTopic A1: Media Representations in Context
Total questions: 33
Worksheet time: 17mins
Media representation are constructed using which types of representation?
Age, Sexual Preference, Places
Age, Gender, Ethnicity
Age, Gender, Political Views
Age, Ethnicity, Income
What forms of representation have we studied in Topic A?
Advertising, Games & Social Media
Games, Magazines & Comics
Film, TV & Animations
Games, Music Videos & Magazines
Which type of representation is being described?
"Stereotypes are common, whether young or old."
Age
Gender
Ethnicity
Places
Social Groups
Which type of representation is being described?
"May be represented as dangerous (e.g. a war zone or the back streets of a town at night) or welcoming (e.g. a middle class family home or a sandy beach)."
Age
Gender
Ethnicity
Places
Social Groups
Which type of representation is being described?
"Masculinity and femininity are culturally determined behaviours associated with this type of representation".
Age
Gender
Ethnicity
Places
Social Groups
Which type of representation is being described?
"Class depictions focus on power and hierarchy.
The media often encourage the audience to aspire to a wealthy, upper or middle class lifestyle by working hard, ignoring the causes of poverty and inequality".
Age
Gender
Ethnicity
Places
Social Groups
Which type of representation is being described?
"Although overt racism is rare in mainstream media, non-white people remain under-represented and stereotypes and negative portrayals are common".
Age
Gender
Ethnicity
Places
Social Groups
How can people be represented?
What they look like
How they sound
How they behave
Using visual effects
All
What is included in moving image media?
Films, TV programmes & Games
Film & TV programmes
Games
How do moving images media construct representations?
Portrayal of people & places
Ideas & Design
Script, Editing, Sound, Lighting, Camerawork
All
What is being described?
"Such as stereotyping, gender, class, ethnicity, attractiveness, behaviour, speech, body language"
Portrayal of places
Design
Ideas
Portrayal of People
What is being described?
"Such as framing, camera angles, camera movement"
Editing
Design
Camerawork
Lighting
Where you watch a film influences your attitude and ability to receive its messages.
Which is being described?
"You cannot choose the content – it is playing automatically whether you want to see it or not"
In the cinema
Online
On your phone
On your TV
On a public screen
Where you watch a film influences your attitude and ability to receive its messages.
Which is being described?
"You may have received a clip that somebody else enjoyed, or you may have searched for a particular clip"
In the cinema
Online
On your phone
On your TV
On a public screen
What is intended to persuade you (or the target audience) to do something – to buy a product or service, to change your behaviour, or to be informed about something?
Film/TV
Advertising
Music Videos
Games
Magazines
Which of these is a convention of a visual advert?
Brand logo, colour scheme & slogan
Brand logo, slogan & a famous celebrity
A famous celebrity image which is emphasised more than the words
Reliance on negative stereotypes
All
Which form of representation includes interactive media to immerse the user?
Advertising
Film & TV
Games
Music Videos
Magazines
How might game developments influence representations?
Players as viewers & Players as developers
Blurring boundaries & social interaction
Augmented and virtual reality
Embedded advertising & realistic graphics
All
What is being described?
"Superimposing computer-generated sound, video, graphics or GPS data onto a real world environment blurs with the boundaries between ‘real’ and ‘game’"
Realistic graphics
Augmented and virtual reality
Embedded advertising
Blurring boundaries
Propps Morphology of the folktale states that in Western culture games share a limited range of narrative and character types.
What is being described?
"quest, epic, saga, romance"
Episode types
Character types
Narrative types
Propps Morphology of the folktale states that in Western culture games share a limited range of narrative and character types.
What is being described?
"challenges, obstacles, rewards"
Episode types
Character types
Narrative types
Propps Morphology of the folktale states that in Western culture games share a limited range of narrative and character types.
What is being described?
"hero, false hero, villain, donor, princess, father figure, helper, dispatcher"
Episode types
Character types
Narrative types
What is a cutscene?
Introduction scenes, shot and edited like a film and used in games
An advertisement in a game, shot and edited like a game
Non-interactive scenes, shot and edited like a film and used to progress the story of a game
Which type of representation do fans may strongly identify with singers and bands they feel represent them?
Magazines
Games
Film & TV
Music videos
Advertising
Which genre of music video uses these common conventions?
•Attractive singers and dancers
•Colourful, sometimes revealing costumes
•In studio or familiar setting
•Dance routines
•Eye contact with the camera
Pop
Rock
Indie/Folk
R&B
Which genre of music video uses these common conventions?
•Understated costumes
•Shows band playing instruments
•Simple, low budget feel
•In countryside, street or warehouse
Pop
Rock
Indie/Folk
R&B
Which genre of music video uses these common conventions?
•Sexualised images, such as topless men
•Colourful costumes
•Symbols of wealth such as gold jewellery, cars
•At studio, nightclub or house party
Pop
Rock
Indie/Folk
R&B
Which genre of music video uses these common conventions?
•Focus on artists
•Often performance based focusing on singer
•Alternative or leather costumes
•Low key lighting
•On stage or in unusual setting
Pop
Rock
Indie/Folk
R&B
When analysing representations in a music video, what should you consider?
How the artist is being represented
How others are represented
How the song is being promoted
How the audience is expected to feel about what they see and hear
All
Which form of representation is traditionally printed weekly, fortnightly or monthly?
Note, these are now more common online.
Advertising
Music videos
Games
Film & TV
Magazines
Everything in magazines has been selected, what does this include?
Portrayal of people, Portrayal of readers/target audience, Portrayal of places
Content including photographs & images, Advertising
Design and page layout, Page composition, Ideas
All
On a magazine what is a buzzword?
The title of the magazine
The main image
The main headline (tagline)
A word/phrase to attract attention
When discussing the key points of magazines, what does the word 'disposable' mean?
They are NOT intended to be kept on a shelf like a book
Advertisements are used to market products as you read
They are intended to be dipped in and out of, rather than to be read straight through
After one or two reads of one, you know what to expect
