Free Printable Методы стратегического и маркетингового анализа

Free Printable Worksheets

Worksheets

Методы стратегического и маркетингового анализа

Total questions: 25

Worksheet time: 30mins

Name

Class

Date

1.

(a)

2.

(a)

3.

(a)

4.

(a)

5.

(a)

6.

a)

KPI

b)

ABC

c)

SWOT

d)

SHELL/DPM

e)

PESTLE

7.

a)

FMR

b)

AIDA

c)

EBIT

d)

PIMS

e)

BSC

8.

a)

ABC

b)

GAP

c)

SHELL/DPM

d)

PESTLE

e)

XYZ

9.

a)

KPI

b)

5W

c)

VALS

d)

ETOM

e)

SPACE

10.

a)

ABC

b)

AIDA

c)

EBIT

d)

FMR

e)

PESTLE

11.

a)

1

b)

2

c)

3

d)

4

12.

a)

1

b)

2

c)

3

d)

4

13.

a)

1

b)

2

c)

3

d)

4

14.

a)

1

b)

2

c)

3

d)

4

15.

a)

1

b)

2

c)

3

d)

4

16.

a)

the Profitable Influence of Market Strategy

b)

the Profit Influence of Market Strategy

c)

the Profit Impact of Market Strategy

d)

the Profit Impact of Marketing Strategy

17.

a)

затраты-оборот-планирование

b)

затраты-объём-прибыль

c)

затраты-объём-планирование

d)

затраты-оборот-прибыль

18.

a)

Variation and segmentation

b)

Values and strategy

c)

Values and Lifestyle

d)

Values and segmentation

19.

a)

What, Whom, When, Where, Why

b)

What, Whom, What for, Where, Why

c)

What for, Whom, When, Where, Why

d)

What, Whom, When, Where, What for

20.

a)

Employment before impact and taxes

b)

Employment before interest and taxes

c)

Earnings before impact and taxes

d)

Earnings before interest and taxes

21.

a)

Правда

b)

Ложь

22.

a)

Правда

b)

Ложь

23.

a)

Правда

b)

Ложь

24.

a)

Правда

b)

Ложь

25.

a)

Правда

b)

Ложь

100 %

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