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WorksheetsMarket Competition
Total questions: 10
Worksheet time: 20mins
Choose the correct statement
Direct competitors are Businesses in your market that sell a similar product or service/Similar line of products
Direct competitors are Businesses in your market that sell a different product or service
Direct competitors are Businesses that sell a different product or service than your business but that still fill the same costumer need or want.
PRODUCT WITH THE SAME CATEGORY/TYPE AND SAME TARGET CUSTOMERS
DIRECT
INDIRECT
joint venture is when two businesses join together to start a project
true
false
Long-term, forward-looking approach to planning with the fundamental goal of achieving a sustainable competitive advantage.
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Marketing
Marketing Plan
Marketing Strategy
Business process of creating relationship with and satisfying customers.
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Marketing
Market Research
Market Study
Comprehensive document or blueprint that outlines the advertising and marketing efforts for the coming year.
Marketing Plan
Market Research
Marketing Strategy
Product Testing
Process of gathering, analyzing, and interpreting information about market, product, or service to be offered for sale in the market, about the past, present and potential customers for the product or service.
MARKETING PLAN
MARKET RESEARCH
MARKETING STRATEGY
PRODUCT TESTING
Asking survey questions aimed capturing needs, values, attitudes, behaviors and demographics.
ADVERTISING TESTING
BRAND AWARENESS AND REACH
MARKET SEGMENTATION
PRODUCT TESTING
SATISFACTION AND LOYALTY ANALYSIS IS ?
Keeping how effective your marketing campaigns really are.
Measuring customer satisfaction to increase customer retention.
Surveys that ask customers to choose between different products with unique features and price points.
Tests of advertising campaigns can save you valuable time and resources.
Paying to sponsor a sports or a charity event.
DISPLAY ADS
EVENT MARKETING
OUTDOOR ADVERTISING
SOCIAL MEDIA ADS
