Font size
WorksheetsCHAPTER 1
Total questions: 15
Worksheet time: 1hrs 15mins
The purpose of Digital Marketing is ...
To encourage users to use mobile devices like mobile phones and mobile tablets
To save time and effort in marketing
Leverage on digital platform to promote and sell goods and services
To protect the environment as print media is bad for the environment
Digital marketing is often referred to as___________.
online marketing
internet marketing
web marketing
. All of the above
Which of the following is the correct depiction of Digital Marketing?
E-mail Marketing
Social Media Marketing
Web Marketing
All of the above
Which of the following is the correct depiction of Digital Marketing?
E-mail Marketing
Social Media Marketing
Web Marketing
All of the above
__________ doesn't fall under the category of digital marketing.
TV
Billboard
Radio
All of the above
__________ doesn't fall under the category of digital marketing.
TV
Billboard
Radio
All of the above
Which of the following is incorrect about digital marketing?
Digital marketing can only be done offline
Digital marketing cannot be done offline.
Digital marketing requires electronic devices for promoting goods and services.
In general, digital marketing can be understood as online marketing, web marketing, and e-mail marketing.
What is the objectives of marketing?
Hire new staff
Increase sales
Influence the potential buyer
Business expansion
What is digital marketing?
The marketing of products or services through digital methods such as the internet.
The marketing of a digital product such as a mobile device or computer.
Which segment do eBay.com, Amazon.com belong to?
B2B
B2C
C2C
C2B
________ is also known as data driven marketing.
Social Media Marketing
Digital Marketing
Search Engine Marketing
SEO
Digital Marketing uses ________ technology.
Digital
Information
Educational
Computing
What is digital marketing?
The marketing of products or services through digital methods such as the internet.
The marketing of a digital product such as a mobile device or computer.
1. Digital marketing today is about many more types of audience interaction to assess consumer adoption and how our business can manage them to support marketing goals through…
digital device, digital platforms
digital media, digital data
digital technology
all answers are right
2. Interact with businesses using a combination of smartphones, tablets, laptops, desktop computers, TVs, gaming devices, virtual assistant...
Digital media
Digital device
Digital technology
Digital platform
