NEW
Font size
WorksheetsBusiness Ethics
Total questions: 49
Worksheet time: 23mins
The principal goal of ___________ managers is to earn a profit, but they fail to consider the impact that their decisions have on others. Instead, they make free-rein decisions without reference to ethical standards.
socially responsible
immoral
amoral
ethical
moral
Which of the following statements is false?
A company cannot earn a healthy profit and maintain high ethical standards at the same time.
Companies that pursue a triple bottom line measure their performances using traditional measures of profitability and well as their commitment to ethics and social responsibility.
Ethical companies find hiring and retaining quality employees easier than companies that operate unethically.
People have a higher level of trust in small businesses than they do in big businesses.
The mere fact that a company maintains high ethical standards can provide value to its customer base.
_____ percent of workers in the United States say that they have felt pressure within their companies to compromise ethical standards.
66
33
44
22
77
The principal cause of ethical lapses is:
employees who fear losing their jobs if the business does not meet its goals.
employees who do not take the company's code of conduct seriously.
employees who believe they will be rewarded for results and not the means used to achieve them.
employees who feel pressure to do whatever it takes to meet business targets.
lack of resources to get the job done without taking shortcuts.
2.2Determine who is responsible for ethical behavior and why ethical lapses occur.
Question 4, Study Plan 2.2.1
0 correct
Points: 0 of 1
________ percent of employees say that they have observed ethical lapses in their companies within the last year.
70
50
20
90
30
Which of the following is a cause of ethical lapses in business?
competitive pressures
Globalization of business.
An unethical employee
An unethical organizational culture
All of these are correct.
True or False?
Marketing involves encouraging people to buy a product or service.
True
False
True or False?
Marketing includes advertising, selling, and delivering products to consumers.
True
False
Marketing that utilizes Internet and online based technologies is known as ...
Relationship Marketing
Traditional Marketing
Digital Marketing
Cause Marketing
A marketing .............. refers to a business's overall plan for reaching prospective consumers.
price
promotion
strategy
place
True or False?
Email is an example of indirect marketing.
True
False
The act of buying of the same brand over and over again is known as ...
prospective buyer
advertising campaign
company image
buying habit
True or False?
Sponsoring sports events is an example of marketing.
True
False
..................... are people who have a big social media following.
Borrowers
Investors
Influencers
Bankers
A ...................... is a special saying made from a few words that helps identify the company or brand.
logo
coupon
banner
slogan
When someone famous uses their own image to help promote a particular product, it is called ........... .
billboard
endorsement
placement
spread
Which business has this logo?
British Airways
Easyjet
Emirates
Ryanair
Which business has this logo?
BP
Shell
Tesco
Which business has this logo?
Amazon
Spotify
Netflix
Sky
Which business has this logo?
Vodafone
BT
EE
O2
This word means "a picture, short film, song, etc. that tries to persuade people to buy a product or service"
modification
advertisement
liaison
inventory
Alipay and Wechat hold the majority of the _______ for mobile payments in China.
disseminate
advertisement
market share
inventory
Which of these types of advertising is NOT mass media?
television
word of mouth
internet
radio
If a company is _________, it means that it's known to be honest and do good work.
distributor
wholesaler
profitably
reputable
You could say that Mobike and Ofo are _______ with each other.
newsletter
rivals
upgraded
phase out
As new technology is developed, old technology is _______________.
phased out
profitably
distributor
disseminate
________ buy from wholesalers and sell to consumers.
retailers
wholesalers
distributors
consumers
This is a business's plan for how it will attract customers and beat its rivals.
upgrade
target market
modification
marketing strategy
This is someone who communicates between two groups or two people.
advertisement
liaison
market research
rival
The marketing Mix has_________ elements.
3
2
4
Place refers to __________________.
the goods or the services of the business is selling.
how much people will pay for the product.
where the product will be sold
The Marketing Mix can also be called____.
4 P's
4 C's
2 M's
Price refers to _________.
where the product will be sold
How much people will to pay for the product
how the business tells people about the product
Promotion refers to _____________.
where the product will be sold
how the business tells people about the product
where the product will be sold
Marketing mix refers to ______________.
The activities that help a business to market a product.
the cost of product
The activities that help a business to make profit.
Which part of the four P's pf marketing mix effects the location and transportation of the product
Product
Price
Place
Promotion
When you see an advertisement for a store and decide to shop there, which of the marketing mix has succeeded ?
Place
Price
Promotion
Product
What is not part of the marketing mix ?
Place
Product
Price
Person
