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WorksheetsLS1-U4-MARKETING
Total questions: 52
Worksheet time: 17mins
Name
Class
Date
1.
consciously and intentionally; on purpose
a)
DELIBERATELY
b)
INEVITABLY
c)
PUT UP
d)
REPETITION
2.
To have a strong and very unpleasant smell
a)
DELIBERATELY
b)
PHYSICAL INJURY
c)
STINK
d)
SOAR
3.
showing creativity and originality
a)
OPEN THE FLOODGATES
b)
WITHDRAW
c)
INNOVATIVE
d)
MISLEAD
4.
to go down, to move downwards
a)
DESCEND
b)
SOAR
c)
INNOVATIVE
d)
TRUSTWORTHY
5.
a place to wait for buses that has a roof
a)
BANDWAGON
b)
TEDIOUS
c)
PRIME TIME
d)
BUS SHELTER
6.
limit
a)
PUT UP
b)
SUBLIMINALLY
c)
TRUSTWORTHY
d)
FRONTIER
7.
build, install
a)
TRUTHFUL
b)
BREAK THE RULES
c)
PUT UP
d)
AIMED AT
8.
unconsciously
a)
FANCY
b)
PRIME TIME
c)
SUB-VIRAL MARKETING
d)
SUBLIMINALLY
9.
gate designed to regulate water flow
a)
SUB-VIRAL MARKETING
b)
FLOODGATE
c)
AROMA
d)
BE LEFT BEHIND
10.
unavoidably, inescapably, surely
a)
INEVITABLY
b)
DESCEND
c)
FANCY
d)
HUMOR TECHNIQUE
11.
general agreement
a)
ASSOCIATION
b)
TRUSTWORTHY
c)
BREAK THE RULES
d)
CONSENSUS
12.
to increase quickly to a high level
a)
ASSOCIATION
b)
SOAR
c)
SUB-VIRAL MARKETING
d)
PUT UP
13.
TO QUIT, TO LEAVE, TO GIVE UP
a)
GO OFF
b)
SUPERB
c)
FANCY
d)
TRUSTWORTHY
14.
to start doing something which is difficult to stop
a)
STINK
b)
MISLEAD
c)
OPEN THE FLOODGATES
d)
BE LEFT OUT
15.
able to be relied on as honest or truthful.
a)
REFUND
b)
WITHDRAW
c)
TRUSTWORTHY
d)
FANCY
16.
have a particular liking or desire for
a)
FRONTIER
b)
FANCY
c)
PRIME TIME
d)
DELIBERATELY
17.
of the highest quality; grand; splendid
a)
TRUSTWORTHY
b)
SUPERB
c)
PUT UP
d)
AIMED AT
18.
a connection or relationship
a)
ASSOCIATION
b)
WITHDRAW
c)
STINK
d)
CONSENSUS
19.
Educated, polished, and refined
a)
DESCEND
b)
CULTURED
c)
EMOTIONAL APPEAL
d)
ASSOCIATION
20.
aims to satisfy consumers' emotional desires rather than their utilitarian needs
a)
BUS SHELTER
b)
TRUTHFUL
c)
EMOTIONAL APPEAL
d)
FRONTIER
21.
A fallacy which assumes that because something is popular, it is therefore good, correct, or desirable.
a)
ETHICS
b)
BANDWAGON
c)
CIRCULATION
d)
CULTURED
22.
When one idea calls to mind another, often used in advertising
a)
ASSOCIATION OF IDEAS
b)
PUT UP
c)
BANDWAGON
d)
FLOODGATE
23.
to move upward, to rise from a lower station
a)
EMOTIONAL APPEAL
b)
SUBLIMINALLY
c)
DESCEND
d)
ASCEND
24.
worth remembering
a)
MEMORABLE
b)
BE LEFT OUT
c)
REFUND
d)
WITHDRAW
25.
easy to remember
a)
CATCHY
b)
CULTURED
c)
ASCEND
d)
INFOMERCIAL
26.
to not be included in an activity
a)
MEMORABLE
b)
BE LEFT OUT
c)
ASSOCIATION OF IDEAS
d)
WITHDRAW
27.
to be abandoned
a)
PHYSICAL INJURY
b)
BE LEFT BEHIND
c)
AIMED AT
d)
VIRAL MARKETING
28.
a dirty mark or smear
a)
SMUDGE
b)
BUS SHELTER
c)
INEVITABLY
d)
MEMORABLE
29.
A smell or odor, especially a pleasant one.
a)
CATCHY
b)
AROMA
c)
CONSENSUS
d)
PUT UP
30.
a set of principles or values
a)
TRUTHFUL
b)
TEDIOUS
c)
SOAR
d)
ETHICS
31.
advertising technique that relate to us through our feelings
a)
EMOTIONAL APPEAL
b)
DESCEND
c)
BE LEFT OUT
d)
BANDWAGON
32.
advertising technique which encourage customers to make a link between products with certain ideas.
a)
ASSOCIATION OF IDEAS
b)
BUS SHELTER
c)
ASSOCIATION
d)
FRONTIER
33.
advertising technique that make people laugh so they remember the products longer
a)
DESCEND
b)
REFUND
c)
HUMOR TECHNIQUE
d)
TEDIOUS
34.
an advertising technique that make people feel like they are missing something, they are left out if they don't buy a certain product that everyone is using.
a)
SUBLIMINALLY
b)
BANDWAGON
c)
INFOMERCIAL
d)
INNOVATIVE
35.
advertising technique that repetes key information so we will remember or recognize the familiar names or logos
a)
TRUTHFUL
b)
REFUND
c)
REPETITION
d)
FRONTIER
36.
to guide someone into the wrong direction; to be a bad influence
a)
MISLEAD
b)
EMOTIONAL APPEAL
c)
ETHICS
d)
INEVITABLY
37.
honest
a)
REPETITION
b)
TRUTHFUL
c)
TRUSTWORTHY
d)
SUB-VIRAL MARKETING
38.
directed at
a)
CIRCULATION
b)
BE LEFT OUT
c)
AIMED AT
d)
CONSENSUS
39.
a wound or damage to part of your body caused by an accident or attack
a)
DELIBERATELY
b)
REFUND
c)
ASSOCIATION
d)
PHYSICAL INJURY
40.
to do something that is not allowed
a)
ASSOCIATION OF IDEAS
b)
BREAK THE RULES
c)
CULTURED
d)
TEDIOUS
41.
do something for a particular purpose
a)
CULTURED
b)
AROMA
c)
TAKE ACTION
d)
MEMORABLE
42.
take back; remove
a)
PUT UP
b)
BE LEFT OUT
c)
TRUSTWORTHY
d)
WITHDRAW
43.
a statement that something is true, even though it has not been proved
a)
REFUND
b)
TEDIOUS
c)
PUT UP
d)
CLAIM
44.
a business strategy that uses existing social networks to promote a product mainly on various social media platforms.
a)
BE LEFT OUT
b)
INFOMERCIAL
c)
CIRCULATION
d)
VIRAL MARKETING
45.
money that is given back
a)
PUT UP
b)
REFUND
c)
ASCEND
d)
WITHDRAW
46.
Putting products into TV shows and movies where they will be seen
a)
CONSENSUS
b)
HUMOR TECHNIQUE
c)
PRODUCT PLACEMENT
d)
REPETITION
47.
Company put a funny video or something on the internet, which features their products and hope that people will send it to their friends
a)
CULTURED
b)
AROMA
c)
SUB-VIRAL MARKETING
d)
CIRCULATION
48.
exaggerated claims, especially in advertising; anything intended to mislead, attempts to make people think something is good or important by talking about it a lot on television, the radio etc
a)
AIMED AT
b)
WITHDRAW
c)
HYPE
d)
CIRCULATION
49.
The average number of copies of a newspaper or magazine that are usually sold each day, week, month etc
a)
STINK
b)
HUMOR TECHNIQUE
c)
CIRCULATION
d)
VIRAL MARKETING
50.
A full-length TV program devoted exclusively to promoting goods or services.
a)
PRODUCT PLACEMENT
b)
INFOMERCIAL
c)
SUPERB
d)
HUMOR TECHNIQUE
51.
boring
a)
CIRCULATION
b)
PUT UP
c)
BE LEFT BEHIND
d)
TEDIOUS
52.
the time period when the TV or radio audience is the largest
a)
TAKE ACTION
b)
BREAK THE RULES
c)
CATCHY
d)
PRIME TIME
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