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WorksheetsBusiness Basics (FC-7)
Total questions: 20
Worksheet time: 11mins
An ENTREPRENEUR is . . .
someone who starts his or her own business
an investor in a business
a customer in a business
the person who takes the money in a business
The process of planning, pricing, promoting, distributing, and selling a product or service is . . .
SUPPLY AND DEMAND
PRODUCT PLACEMENT
CONSUMERISM
MARKETING
Creating a unique name, design, slogan, and symbol that differentiates a product or business
PROTOTYPE
BRANDING
PROFIT
PATENT
a form of communication intended to persuade an audience to buy a product or service
DEMOGRAPHIC
UNIQUE VALUE PROPOSITION
ADVERTISING
RETAIL
the PLAN of HOW a business will sell its product (a.k.a. the position statement)
The BEHAVIORAL TARGET
The UNIQUE VALUE PROPOSITION
MARKETING PLAN
AD CAMPAIGN PLAN
A RETAIL business is one concerned with selling products . . .
directly to a consumer (in person)
through the internet
through the postal service
only in a resale establishment
An explanation of a product or service's advantages over competing alternatives is called a . . .
A Supply Chain
A Patent
A Unique Value Proposition
A Common Value Proposition
The "Target Market" (a.k.a. "Target Audience") is . . .
the geographic location where the product will be sold
a product targeted toward a particular kind of investor
a product most likely meant for the public
the specific group the business wants to reach
The person who often invests CAPITAL in exchange for EQUITY is called a . . .
PROTOTYPE
VENTURE CAPITALIST
ANGEL INVESTOR
ROYALTY
Which of the following is a company's LOGO?
Google logo
Facebook logo
A short and memorable phrase that signals a product is called a
(a)
A brief presentation that tries to connect an ENTREPRENEUR with an INVESTOR is called a(n)
SHARK TANK PITCH
ESCALATOR PITCH
ELEVATOR PITCH
REVENUE-SHARING PITCH
A first model of your product is called a often called a
VENTURE CAPITALIST
PROTOTYPE
MARGIN
PATENT
Working money that helps keep a business going is called
CAPITAL
MARGIN
PROFIT
REVENUE
The difference between the price of the product and the basic cost of the product
CAPITAL
MARGIN
REVENUE
PROFIT
The money received from the sale of goods and services is called
CAPITAL
MARGIN
REVENUE
PROFIT
the income left after all business expenses have been deducted from sales
CAPITAL
MARGIN
REVENUE
PROFIT
When an inventor obtains exclusive rights to an invention, it's called a(n)
royalty
patent
asset
partnership
What kind of TARGET AUDIENCE deals with an age group, generation, or "type" the product is targeted to?
A behavioral target group
A demographic target group
A logistical group
A geographic group
What kind of TARGET AUDIENCE deals with a condition, occasion, or hobby the product is targeted to?
a geographic group
a behavioral group
a demographic group
a logistics group
