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Tourism Businesses Environments

Total questions: 15

Worksheet time: 8mins

Name
Class
Date
1.

What does the micro-environment refer to?

a)

Uncontrollable external forces

b)

Technological advancements

c)

Global economic trends

d)

Immediate factors affecting a business

2.

Which of the following is NOT a factor in the macro-environment?

a)

Customers

b)

Political

c)

Economic

d)

Technological

3.

What tool is used to navigate the macro-environment?

a)

SWOT Analysis

b)

PESTEL Analysis

c)

Market Segmentation

d)

Porter's Five Forces

4.

Which of the following is a component of PESTEL analysis?

a)

Suppliers

b)

Distributors

c)

Legal

d)

Customers

5.

How can political factors impact the tourism industry?

a)

By affecting the cost of doing business

b)

By introducing new technologies

c)

By influencing consumer preferences

d)

By changing natural landscapes

6.

Which of the following is an economic factor that can impact the tourism industry?

a)

Health regulations

b)

Exchange rates

c)

Social media

d)

Climate change

7.

What is an example of a social factor affecting tourism?

a)

Natural disasters

b)

Demographic changes

c)

Data protection laws

d)

Interest rates

8.

Which technological advancement can impact the tourism industry?

a)

Labour laws

b)

Exchange rates

c)

Online booking platforms

d)

Climate change

9.

How can environmental factors impact the tourism industry?

a)

By affecting exchange rates

b)

By changing consumer preferences

c)

By disrupting travel operations

d)

By introducing new tax policies

10.

Which of the following is a legal factor that can impact the tourism industry?

a)

Natural disasters

b)

Health and safety regulations

c)

Social media

d)

Virtual reality

11.

What does PESTEL analysis help businesses understand?

a)

Customer satisfaction levels

b)

Immediate factors affecting a business

c)

Broader context in which they operate

d)

Internal strengths and weaknesses

12.

Which of the following is an example of how social factors can impact the tourism industry?

a)

Labour laws

b)

Exchange rates

c)

Interest rates

d)

Changing consumer preferences

13.

What is an example of a technological factor that can improve the guest experience?

a)

Climate change

b)

Online booking platforms

c)

Tax policies

d)

Minimum wage laws

14.

How can legal factors present opportunities for tourism businesses?

a)

By complying with relevant laws and regulations

b)

By increasing the cost of doing business

c)

By creating compliance challenges

d)

By introducing new technologies

15.

What is an example of a current trend that could impact the tourism industry?

a)

Social media & Virtual communities

b)

Interest rates

c)

Labour laws

d)

Exchange rates