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GEE 2 Exam 3 Final Period

Total questions: 45

Worksheet time: 23mins

Name
Class
Date
1.

Which part of a business plan would you use to explain how your product differs from competitors' offerings?

a)

Executive Summary

b)

Marketing Plan

c)

Product or Service Line

d)

Financial Projections

2.

If an investor is primarily interested in knowing when they’ll break even, which section should they refer to?

a)

Executive Summary

b)

Operations Plan

c)

Financial Plan

d)

Marketing Strategy

3.

A business plan claims to have a unique product but lacks proof of market demand. Which part is critically underdeveloped?

a)

Financial Plan

b)

Market Analysis

c)

Product Line Description

d)

Organizational Structure

4.

What would be the most effective way to organize the Executive Summary of a start-up targeting tech-savvy Gen Z consumers?

a)

Chronological history of the idea

b)

Technical specifications and features

c)

A compelling problem-solution hook and brief market outlook

d)

Financial data from competitors

5.

A SWOT analysis is included in which part of the business plan?

a)

Company Description

b)

Organizational Structure

c)

Market Analysis

d)

Executive Summary

6.

Which part would best help a potential partner assess your team’s capability to run the business?

a)

Financial Plan

b)

Appendix

c)

Organizational and Management Plan

d)

Executive Summary

7.

To attract eco-conscious investors, how should the business plan's product/service section be framed?

a)

Emphasize cost-effectiveness

b)

Highlight environmental impact and sustainability

c)

Focus on high-tech features

d)

Compare pricing with competitors

8.

Which issue would be most damaging in the Marketing Plan section?

a)

Lack of budget details

b)

Undefined target market

c)

Overly optimistic sales forecast

d)

echnical jargon

9.

What does it imply if a business plan has a detailed operations plan but no financial projections?

a)

The business is too early-stage to project finances

b)

The founders are not planning to seek funding

c)

There is a planning gap that may hinder investor confidence

d)

The business is solely service-based

10.

In preparing a pitch to local investors, which section of your business plan would you highlight most?

a)

Appendix

b)

Operations Plan

c)

Executive Summary

d)

Company History

11.

If your business involves rapid prototyping and innovation, how should your operations plan be structured?

a)

Include fixed roles and processes only

b)

Focus on flexibility, iteration cycles, and team workflow

c)

Emphasize traditional supply chains

d)

Skip it to avoid disclosing intellectual property

12.

What should raise a red flag in the Financial Plan of a business plan?

a)

Conservative expense estimates

b)

No mention of startup capital

c)

Inclusion of breakeven analysis

d)

Predictable income sources

13.

Which part of the business plan validates that a product has market potential?

a)

Product or Service Line

b)

Marketing Strategy

c)

Market Analysis

d)

Organizational Plan

14.

Where should you explain how customer needs are addressed by your offerings?

a)

Executive Summary

b)

Product or Service Line

c)

Company Description

d)

Organizational Structure

15.

If your business is launching in a volatile economy, what should be added to your financial plan to address this?

a)

Conservative estimates

b)

Sensitivity and risk analysis

c)

Testimonials

d)

Target market data

16.

Why might an appendix be essential in a business plan for a tech company?

a)

To add product pricing tables

b)

To include technical diagrams and patents

c)

To list staff salaries

d)

o include promotional materials

17.

What does an unclear organizational chart indicate in a business plan?

a)

Weak marketing approach

b)

Poor leadership structure

c)

Lack of competition

d)

Strong product design

18.

In what section would a growth strategy involving franchising best fit?

a)

Product/Service Line

b)

Marketing Plan

c)

Financial Plan

d)

Company Description or Growth Plan

19.

To pitch a mobile app to an angel investor, which combination of business plan sections should be most emphasized?

a)

Product, Financial Plan, Team

b)

Appendix, SWOT, Company History

c)

Operations Plan, Executive Summary, Pricing

d)

Organizational Chart, Legal Documents, Testimonials

20.

A business plan shows strong financial projections but weak market research. What could be the likely result?

a)

Overfunding

b)

Underproduction

c)

Loss of investor trust

d)

Quick market entry

21.

A business plan is an informal written document that outlines the goals of a business, the strategy for achieving those goals, and the resources required. It serves as a roadmap for starting, managing, and growing a business.

a)

TRUE

b)

FALSE

22.

Writing a business plan is essential because it provides a clear roadmap for your business, outlining your goals, strategies, target market, financial projections, and operational structure.

a)

TRUE

b)

FALSE

23.

A project team decides to spend an additional three weeks refining their project roadmap before beginning execution, delaying the start date. Which planning cost does this scenario illustrate?

a)

Financial cost

b)

Time cost

c)

Cognitive/emotional cost

d)

Rigidity risk

24.

A small business owner hires an expensive external consultant to develop a comprehensive business plan, significantly increasing upfront expenditures. Which planning cost is being incurred here?

a)

Opportunity cost

b)

Time cost

c)

Financial cost

d)

Rigidity risk

25.

While developing a detailed five‑year plan for their core product, a technology startup forgoes exploring a more promising new market segment. Which planning cost does this represent?

a)

Rigidity risk

b)

Opportunity cost

c)

Cognitive/emotional cost

d)

Time cost

26.

After several intense planning workshops, the team lead experiences burnout and high stress, feeling mentally drained before execution even begins. Which planning cost is described?

a)

Cognitive/emotional cost

b)

Financial cost

c)

Opportunity cost

d)

Rigidity risk

27.

A detailed strategic plan locks the organization into a fixed set of actions, making it difficult to pivot when unexpected changes occur in the market. Which planning cost does this illustrate?

a)

Time cost

b)

Rigidity risk

c)

Cognitive/emotional cost

d)

Financial cost

28.

The Executive Summary can be found in the (a)   section of the business plan (ALL CAPS)

29.

The font size of a standard business plan is (a)   in (numbers)

30.

The spacing of a business plan should be (a)   ? (ALL CAPS)

31.

The TOP margin of the business plan should be (a)   inch (in numbers)

32.

The title of the business plan should be inverted pyramid in style?

a)

TRUE

b)

FALSE

33.

Arial and Calibri are the required typefaces for writing the business plan?

a)

TRUE

b)

FALSE

34.

The title of the busines plan should be (a)   in size (in numbers)

35.

The date of completion is included in the ___________?

a)

Cover page

b)

Title Page

c)

Executive Summary

d)

Preliminary Page

36.

The cover page is the first page of a business plan document and serves as the formal introduction to the plan.

a)

TRUE

b)

FALSE

37.

The required panel members for the proposal defense of the busines plan (in number)

(a)  

38.

The executive summary is a concise overview of your entire business plan. It’s usually the first section a reader sees after the preliminary pages but is often written last.

a)

TRUE

b)

FALSE

39.

This part outlines what your business intends to achieve within specific timeframes.

a)

Goals and Objectives

b)

Background and Purpose

c)

Operational Plan

d)

Financial Plan

40.

Section of a business plan outlines how you will create and deliver your product or service.

a)

Goals and Objectives

b)

Marketing

c)

Financial Plan

d)

Production and Development

41.

Section of a business plan outlines the financial aspects of your business, providing projections for income, expenses, profits, and cash flow.

a)

Marketing

b)

Operational Plan

c)

Production

d)

Financial Plan

42.

Final part of a business plan (ALL CAPS)

(a)  

43.

Section of a business plan outlines the structure of your company, highlighting key team members, their roles, responsibilities, and how the organization will operate to achieve business goals.

a)

Organizational Management

b)

Ownership

c)

Production

d)

Financial Plan

44.

outlines the key activities, timelines, and development stages of your business (ALL CAPS)

(a)  

45.

Objectives that can be achieved within 3-5 years time period is called (a)   objectives? (ALL CAPS)