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MKT APP - 3.4.15 Document Marketing Processes

Total questions: 17

Worksheet time: 9mins

Name
Class
Date
1.

What is the first step in documenting marketing processes?

a)

Create Marketing Materials

b)

Develop Marketing Strategies

c)

Understand the Marketplace

d)

Define the Target Audience

2.

Which tool is recommended for tracking results in marketing processes?

a)

Whiteboards

b)

Adobe Express

c)

Google Sheets

d)

Canva

3.

What is the purpose of documenting marketing processes?

a)

To increase product prices

b)

To keep the marketing team organized

c)

To reduce the number of employees

d)

To eliminate competition

4.

What activity is involved in Step 2: Define the Target Audience?

a)

Launch campaigns

b)

Decide who your ideal customers are

c)

Design ads

d)

Research customers

5.

Which of the following is an example of a marketing strategy?

a)

Surveyed 50 students

b)

Posted an Instagram ad on Monday

c)

Instagram posts 3 times a week

d)

Designed a flyer in Canva

6.

What should be documented in Step 4: Create Marketing Materials?

a)

Market analysis charts

b)

Customer profiles

c)

Sales numbers

d)

Final designs and production notes

7.

What is the main activity in Step 5: Execute the Marketing Plan?

a)

Research competitors

b)

Launch campaigns

c)

Evaluate what worked

d)

Create a customer profile

8.

Which tool is suggested for design documentation?

a)

Excel

b)

Whiteboards

c)

Canva

d)

Google Docs

9.

What is the purpose of Step 7: Analyze and Improve?

a)

To define the target audience

b)

To create marketing materials

c)

To evaluate what worked and adjust strategies

d)

To launch campaigns

10.

What is an example of documenting results in Step 6: Monitor and Measure Results?

a)

Created a customer profile

b)

Instagram ad reached 200 students

c)

Designed a flyer in Canva

d)

Surveyed 50 students

11.

Which activity is part of Step 3: Develop Marketing Strategies?

a)

Design ads

b)

Track engagement

c)

Decide how to reach your target audience

d)

Research customers

12.

What is a benefit of documenting marketing processes?

a)

Makes it easier to train new employees

b)

Eliminates competition

c)

Increases product prices

d)

Reduces the number of employees

13.

What should be documented in Step 1: Understand the Marketplace?

a)

Marketing plans

b)

Sales numbers

c)

Customer profiles

d)

Surveys and market analysis charts

14.

Which tool is recommended for written plans and reports?

a)

Whiteboards

b)

Excel

c)

Google Docs

d)

Canva

15.

What is an example of a customer profile?

a)

Posted an Instagram ad on Monday

b)

Instagram posts 3 times a week

c)

Target audience: high school students, 14–18 years old

d)

Surveyed 50 students

16.

What is an activity involved in Step 6: Monitor and Measure Results?

a)

Launch campaigns

b)

Track engagement and sales

c)

Design ads

d)

Research competitors

17.

What is an example of executing the marketing plan?

a)

Researching customers

b)

Posting an Instagram ad on Monday

c)

Creating a customer profile

d)

Evaluating what worked