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Week 4 30 MCQ

Total questions: 30

Worksheet time: 30mins

Name
Class
Date
1.

Electronic commerce can involve the events leading up to the purchase of a product as well as customer service after the sale.

a)

True

b)

False

2.

M-commerce is defined as any electronic transaction or information interaction conducted using a wireless mobile device and mobile networks that leads to the transfer of real or perceived value in exchange for information, services, or goods.

a)

True

b)

False

3.

When organizations undergo disintermediation, they have to take on those activities previously performed by the middleman.

a)

True

b)

False

4.

Companies pursuing a click-only business strategy approach business activities in a traditional manner by operating physical locations.

a)

True

b)

False

5.

A click-and-mortar business strategy approach is also referred to as the bricks-and-clicks business strategy.

a)

True

b)

False

6.

E-tailers can focus on the Long Tail.

a)

True

b)

False

7.

Web sites can offer a virtually unlimited number and variety of products because e-tailing is not limited by physical store and shelf space restrictions.

a)

True

b)

False

8.

Bitcoin is an example of a cryptocurrency.

a)

True

b)

False

9.

Which of the following statements is true about electronic commerce?

a)

Business-to-business electronic commerce is by far the largest form of electronic commerce in terms of revenues.

b)

Electronic commerce is limited to transactions between businesses and consumers.

c)

Electronic commerce between businesses and their employees is impossible.

d)

All forms of electronic commerce involve business firms.

e)

Consumer-to-consumer electronic commerce is a complete reversal of traditional B2C commerce.

10.

Which of the following is an example of business-to-consumer electronic commerce?

a)

Brenda files her income tax online

b)

Canchi conducts business with retailers

c)

Juan buys guitars for resale

d)

Reuben buys shoes on an online store

e)

Neal bids on an auction site

11.

The auction site eBay.com is an example of ________ electronic commerce.

a)

business-to-business

b)

consumer-to-consumer

c)

business-to-consumer

d)

consumer-to-business

e)

government-to-business

12.

A state agency reporting birth and death information to another government agency via the Internet is an example of ________ electronic commerce.

a)

business-to-consumer

b)

government-to-citizen

c)

government-to-business

d)

government-to-government

e)

business-to-business

13.

Identify a true statement about the Internet of Things.

a)

It enables companies to offer innovative products and services beyond the initial purchase

b)

It defines exploitable vulnerabilities

c)

It contains security enforcement rules

d)

It depicts task interdependencies

e)

It measures bounce rate

14.

________ refers to technologies that support activities in the financial sector.

a)

Financial networking

b)

Electronic bill pay

c)

Fintech

d)

Mobile banking

e)

Technet

15.

In the context of GPS-enabled location-based services, the ability to see another person's location is an example of ________ service.

a)

reintegration

b)

navigation

c)

mapping

d)

disintegration

e)

tracking

16.

The phenomenon of cutting out the "middleman" and reaching customers more directly is known as ________.

a)

gentrification

b)

demutualization

c)

defalcation

d)

dissemination

e)

disintermediation

17.

Identify a true statement about reintermediation regarding e-tailing.

a)

It refers to business models that reintroduce middlemen

b)

It eliminates middlemen

c)

It avoids online interaction

d)

It relies on physical locations

e)

It focuses on personalization only

18.

Companies following a ________ business strategy choose to operate solely in traditional physical markets.

a)

click-only

b)

high-cost leadership

c)

low-cost leadership

d)

click-and-flip

e)

brick-and-mortar

19.

Which of the following statements is true about companies pursuing a click-only business strategy?

a)

They operate physical locations

b)

They operate both physical and virtual arenas

c)

They conduct business electronically

d)

They are export-only companies

e)

They operate traditionally

20.

Companies using a ________ business strategy are also called virtual companies.

a)

click-and-flip

b)

click-only

c)

brick-and-mortar

d)

bricks-and-clicks

e)

click-and-mortar

21.

The online sales of goods and services are known as ________.

a)

e-information

b)

e-integration

c)

e-tailing

d)

e-collaboration

e)

e-filing

22.

The concept of the Long Tail refers to a focus on ________.

a)

brand evangelism

b)

broad markets

c)

generic brands

d)

brand dilution

e)

niche markets

23.

Which of the following is a disadvantage of e-tailing?

a)

Limited shelf space

b)

Delivery time

c)

Difficult comparison shopping

d)

High prices

e)

Low inventory turnover

24.

________ are two-dimensional barcodes with high storage capacity used to point consumers to Web pages.

a)

Viral codes

b)

QR codes

c)

MSI barcodes

d)

MaxiCodes

e)

CPC barcodes

25.

________ is defined as the percentage of single-page visits.

a)

exit rate

b)

showrooming

c)

freecycling

d)

bounce rate

e)

value chain analysis

26.

A way to ensure a company's site appears on the first page of search results is ________ advertising.

a)

stealth

b)

viral

c)

buzz

d)

search

e)

affiliate

27.

Companies use ________ to move up their Web sites in organic search results.

a)

search engine image protection

b)

search engine optimization

c)

keyword insertion

d)

search-oriented architecture

e)

domain stacking

28.

In the context of GPS-enabled services, determining the basic geographic position of a phone is an example of ________ service.

a)

location

b)

mapping

c)

navigation

d)

tracking

e)

reintegration

29.

________ is used in consumer-to-business e-commerce to have small tasks performed by a scalable workforce.

a)

Nearshoring

b)

Insourcing

c)

Offshoring

d)

Crowdsourcing

e)

Homesourcing

30.

What is the principle that all Internet data should be treated the same called?

a)

digital rights management

b)

Internet equality

c)

Internet data security

d)

Digital Data Act

e)

net neutrality