SMA-All Modules

SMA-All Modules

Assessment

Flashcard

Computers

University

Hard

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10 questions

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1.

FLASHCARD QUESTION

Front

What is the primary difference between Social Media Analytics and Traditional Business Analytics?

Back

Social Media Analytics deals with unstructured data from social platforms.

2.

FLASHCARD QUESTION

Front

Which of the following is a measure of network centrality? Density, Degree Distribution, Clustering Coefficient, Betweenness Centrality

Back

Betweenness Centrality

3.

FLASHCARD QUESTION

Front

Nodes, Edges, and Tie Strength are concepts related to:

Back

Social Network Structure

4.

FLASHCARD QUESTION

Front

Which of the following is NOT part of Text Analytics? Sentiment Analysis, Topic Modeling, Hyperlink Analysis, Named Entity Recognition

Back

Hyperlink Analysis

5.

FLASHCARD QUESTION

Front

Action Analytics primarily focuses on: Measuring user interactions and engagement

Back

Measuring user interactions and engagement

6.

FLASHCARD QUESTION

Front

Hyperlink Analytics is most useful for analyzing: User demographics, Network structures, Links between websites, Data ownership

Back

Links between websites

7.

FLASHCARD QUESTION

Front

Which of the following is a common concern related to Location Analytics? Data Integrity, Privacy Concerns, Sentiment Analysis, Visualization Techniques

Back

Privacy Concerns

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