Market Research

Market Research Recap

Mr R Erwin

LESSON 1 RECAP

Market Research

Multiple Select

Which of the following are the two main methods of Market Research?

• Field Research

• Primary Research

• Tertiary Research

• Table Research

• Secondary Research

Multiple Choice

Primary Research is?

• The collection of information second hand by making connection directly to consumers.

• Is using information which has been collected by or for someone else / already

  exists

• The collection of information first hand by making connection directly to consumers.

Multiple Select

Which of the following are examples of Primary Research?

• Government Publications

• Questionnaires

• Existing Sales Reports

• Internet Search

• Focus Group

Multiple Choice

Secondary Research is?

• Using information collected by the public

• Is using information which has been collected by or for someone else / already

  exists

• The collection of information first hand by making connection directly to consumers.

Google Classroom

Open the Google Jamboard named:

10SG Chocolate Bar Rankings