Topic 2: Informing Graphic Design

Review Questions

​Have Fun!

Multiple Choice

Design research means we simply mean gaining a more nuanced understanding of the people, business, or brand you are designing for and the basic questions that come up during the design process. 

• True

• False

Multiple Select

Which of the statements are true regarding design research?

• It is about collecting data through interviews with clients, user feedback, domain research and more.

• It guides the creation of the design by helping you understand what makes people tick.

• It is only critical in the area of design for logos to posters. 

• At the very heart of it, design research is learning about people’s behaviour. 

• It lends you a frame of reference using which you can shape an idea into something people will want to see. 

Multiple Choice

Can a graphic designer rely on the information the client provided? 

• Yes

• No

Fill in the Blank

A _____-centric approach to graphic design means you keep the people who will see the design as the most important factor. 

Multiple Choice

What is the name of the item in the photo that is important in design research?

• Design board

• Mood board

• Mixed board

• Fashion board

Multiple Select

Which THREE (3) are the golden rules of design research?

• Perception over preference

• Ask for advice

• Art not science

• Brand comes first

Multiple Choice

Brand means what people love about the product or service and whether the design communicates the same. 

• False

• True

Reorder

Reorder the following stages of the design process from beginning to end correctly.

• Discover

• Define

• Develop

• Deliver

1

2

3

4

• 1
• 2
• 3
• 4

Open Ended

Name TWO (2) tools for visual design that you know.