Digital Transformation

Business organization currently in VUCA challenges. C stand for

• Customer

• Company

• Complex

• Change

Digital transformation goal is for the following area, except:

• Creating new business model

• Digital technology roll out

• Streamlining operations

• Customer experience

Fashionista company usually implements appealing digital apps, with the characteristic of below, except:

• Strong digital culture

• No overarching vision

• Underdeveloped coordination

• Silo digital culture

How many unicorn currently in INDONESIA now?

• 4

• 7

• 6

• 5

In value proposition canvas, which one describing bad outcomes and obstacles, related to customer jobs:

• Pain

• Gain

• Pain relievers

• Gain creators

In business model canvas, the building block describes the most important things a company must do, to make its business model work is

• Key Activities

• Key Resources

• Revenue Streams

• Customer Relationships

Webrooming represents the behavior of:

• Pure online discovery and transaction

• Pure offline discovery and transaction

• Online discovery, then offline transaction

• Offline discovery, then online transaction

The first digital natives is

• Gen X

• Gen Y

• Gen Z

• Millennials

Omni Channel digital business model, except:

• own customer relationship

• sell through other enterprises

• integrated online offline

• multi product customer experience

Which one is not the part of customer journey map:

• Customer Action

• Desired Experience

• Interaction

• Business Case