Chapter 2" Marketing Basics"

Chapter 2" Marketing Basics"

9th - 12th Grade

15 Qs

quiz-placeholder

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Chapter 2" Marketing Basics"

Chapter 2" Marketing Basics"

Assessment

Quiz

Life Skills

9th - 12th Grade

Medium

Created by

Jacquetta Wilson

Used 19+ times

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15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

Concept, cause, issue, image, or philosophy that can be marketed.

price

marketing mix

channel

idea

2.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

Money that a business has left after all the expenses and costs of running the business are paid.

idea

selling

profit

channel

3.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

Amount of money requested or exchanged for a product.

Product service management

target market

purchase incentive

price

4.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

Anything that can be bought or sold.

market planning

market planning

public relations

product

promotion

5.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

Activities involved in getting a product or service to the end users, and is also known as distribution.

marketing mix

place

marketing information management

channel management

6.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

Physical item that can be touched.

purchase incentive

channel

good

marketing plan

7.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

Process of communicating with potential customers in an effort to influence their buying behavior.

promotion

public relations

purchase incentive

product/service management

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