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Medios Publicitarios
Quiz
•
Professional Development, Business
•
University
•
Hard
Mena Baez
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8 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
El principal objetivo del plan de medios es
Lograr el éxito de una campaña de publicidad
Administrar el dinero que entra a la empresa
Mejorar las comunicaciones de la empresa
2.
MULTIPLE SELECT QUESTION
45 sec • 1 pt
Un plan de medios es la clave para crear una buena estrategia de comunicación de negocio
Falso
Verdadero
3.
FILL IN THE BLANK QUESTION
1 min • 1 pt
Es la tercer fase para elaborar un plan de medios
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Son atributos del perfil demográfico
Valores, estilo de vida, edad
Religión, costumbres, creencias
Estilo de vida, costumbres, género
Género, raza, edad
5.
OPEN ENDED QUESTION
3 mins • Ungraded
Son las principales vertientes de las estrategias de medios impresos
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6.
MULTIPLE SELECT QUESTION
30 sec • Ungraded
La vertiente clásica se trata de anuncios mediante publirreportajes y fichas especiales de contenido
Verdadero
Falso
7.
FILL IN THE BLANK QUESTION
1 min • 1 pt
La vertiente clásica se trata de anuncios mediante publirreportajes y fichas especiales de contenido
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