Digitization

Digitization

University - Professional Development

8 Qs

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Digitization

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Assessment

Quiz

Professional Development, Design, Journalism

University - Professional Development

Practice Problem

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Asha Mixon

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8 questions

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1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

What is the simplest definition of digitalization?

The conversion of media and objects into digital forms.

Teaching your grandma how to use computers.

The conversation of social media.

Watching your dog play video games.

2.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

What are five specific areas of impact we want to be aware of? Select all that apply.

The pace of change

Direct relationships between sellers and customers

Smartphone use

Social media

Big data

3.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

How can Big Data help companies? Select all that apply.

Save cost

Save time

Keep track of data

Know customers better

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the definition of Marketing?

Marketing is the art and science of exploring, creating, and delivering value to meet market needs for a profit.

When you go to the meat market.

Posting flyers around town.

Running a presidential campaign.

5.

MULTIPLE CHOICE QUESTION

30 sec • Ungraded

What is your favorite social media?

Instagram

Twitter

Facebook

Tiktok

Other

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

What form of marketing is this?

Traditional

Digital

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

What form of marketing is this?

Traditional

Digital

8.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does CTA stand for?

Call to Acquit

Call to Action

Call to Allocate

Call to Alluminate