What's your Social Media IQ

After Google, what is the second most popular website in the world?

• Facebook

• Baidu

• YouTube

• Twitter

True or False: The majority of teens use Facebook

• True

• False

Which platform has a higher rate of engagement? (Engagement rate is a fundamental metric used in social media marketing to measure the performance of a piece of content on a social media platform, such as Instagram & Facebook)

• Facebook

• Instagram

On average, what is the best day for brand accounts to post on Instagram? (Platforms have the most engagement)

• Tuesday

• Wednesday

• Thursday

• Saturday

Which type of media drives the most engagement on Facebook and Instagram?

• Videos

• Images

• Carousels

• Text posts

Which platform is considered to be the most useful for social marketers to reach their goals?

• Facebook

• Instagram

• LinkedIn

• YouTube

Which is the median engagement rate on Facebook posts for brand accounts? ( a score of 1-3% is considered good by industry standards.)

• 1.6

• 2.7

• 0.08

• 0.16

Which platform is the best at driving leads? (creating users for the future)

• Facebook

• Twitter

• LinkedIn

What type of social media content is shared most by users?

• Videos

• Images

• Inspirational post

• Events

What percent of consumers get purchasing inspiration from social networks?

• 17

• 26

• 37

• 48