Fashion Marketing Basics

Economic Resources in the financial industry include:

• Land

• Labor

• Entrepreneurship

• All of the above

Countries with lower wages have advantage in global _

The quantity of a product offered for sale at all possible prices

• Supply

• Demand

The consumer's willingness and ability to buy and or use products

• supply

• demand

_ is where quantity demanded equals quantity supplied

This is who benefits during a shortage of supply and demand

• Consumers

• Producers/Sellers

_ is the process of developing, promoting and distributing products to satisfy customers' needs and wants.

This is the specific group of people a business is trying to reach

• Customer base

• Client base

• Target Market

• Primary Market

Market Segmentation is typically done by which of the following methods?

• demographic

• geographic

• behavioristic

• Psychological

This type of market segmentation divides the market based on area such as cities, counties, regions, countries etc

• Behavioristic

• Psychographic

• Demographic

• Geographic