Intro to Business - Ch. 13 Vocabulary Frayer Model Processing

Intro to Business - Ch. 13 Vocabulary Frayer Model Processing

9th - 12th Grade

10 Qs

quiz-placeholder

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Intro to Business - Ch. 13 Vocabulary Frayer Model Processing

Intro to Business - Ch. 13 Vocabulary Frayer Model Processing

Assessment

Quiz

Business

9th - 12th Grade

Medium

Created by

Christine Card

Used 6+ times

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10 questions

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1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Product, place, price, and promotion, collectively known as the four P's is called the
supply and demand 
marketing mix 
market segmentation 
revolution 

2.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

This is the study of population in terms of age, gender, income and education

market

demographic

segmentation

market research

retailer

3.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Consists of gathering and studying data about the buying habits of consumers

target market

marketing mix

direct distribution

market research

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Detailed research that companies do on markets (like senior citizens) to find and analyze potential customers in their market, is called what?

marketing concept

market awareness

relationship marketing

target marketing

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

_______________ is the process of creating, promoting , and presenting a product or service to meet the wants and needs of consumers, wherever they are.

Market

Distribution

Marketing

Entreprenuer

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Any effort to inform, persuade, or remind potential customers about a business's products or services is known as:____________________________.

Product service management

Pricing

Promotion

Relationship marketing

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

__________________ is the division of a market for a product into groups of customers who have the same needs and traits.

Market segementation

Target marketing

Marketing concept

Market research

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