SALES SUPPORT

The highest-quality of selling relationship.

• Compliments

• Interests

• Mutual Relationship

• Partnering

Admiration should not be expressed, however, in phony superlatives that seem transparent.

• Compliments

• Interests

• Mutual Relationship

• Partnering

This is a frequent mode for establishing rapport with a new prospect is to find friends or interests you have in common.

• Compliments

• Interests

• Mutual Relationship

• Partnering

If you know someone with the same last name as your prospect, it may be appropriate to ask whether your friend is a relative.​

• Compliments

• Interests

• Mutual Relationship

• Partnering

It refers to the value that is put on a product where it depends on costs of production, the segment targeted the ability of the market to pay, supply-demand, and a host of other direct and indirect factors.

• place

• price

• product

• promotion

It refers to the item actually being sold where it must deliver a minimum level of performance.

• place

• price

• product

• promotion

This refers to all the activities undertaken to make the product or service known to the user and trade.

• place

• price

• product

• promotion

It refers to the point of sale. Retailers pay a premium for the right location. In fact, the mantra of a successful retail business is location.

• place

• price

• product

• promotion

It is a principle that holds that achieving organizational goals depends on knowing the needs and wants of target markets and delivering the desired products.

• Marketing Concept

• Persuader Stage

• Problem Solver Stage

• Strategic Planning

With this stage, with little regard for long-term, mutually rewarding customer relationships, salespeople attempted to convince any and all market members to buy products offered.

• Marketing Concept

• Persuader Stage

• Problem Solver Stage

• Strategic Planning