Marketing Pricing Preview
Authored by Robert Smith
Business
12th Grade
Used 22+ times
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13 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following would NOT be classified as a selling price?
Membership dues
College tuition
Price tag on new hoodie
Donation to church
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is NOT a component of the selling price?
product costs
operating costs
desired profit
CEO bonus
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the difference between a company's cost and the selling price?
markup
greed
it's not clear
employee wages
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The purpose of a sales-oriented pricing objective is to increase:
Customers coming through the door
Total money made from sales
Market visibility
profits
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The purpose of a profit-oriented pricing objective is to:
create the most financial gain
increase customers coming into the store
minimize costs
increase sales
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which is an example of a variable cost?
rent on a building
insurance
loan repayments
materials used for a t-shirt
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which is an example of a fixed cost?
delivery costs
rent
materials
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