Advertising Strategies Quiz

Advertising Strategies Quiz

12th Grade

10 Qs

quiz-placeholder

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Advertising Strategies Quiz

Advertising Strategies Quiz

Assessment

Quiz

Other

12th Grade

Practice Problem

Hard

Created by

Kenneth Wooling

Used 1+ times

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main purpose of an advertising strategy?

To create brand awareness only

To increase sales, attract new customers, and invite existing ones to make multiple purchases

To generate profit for the company

To compete with other brands in the market

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which advertising strategy focuses on comparing your brand with the competition to reinforce its characteristics?

Emotional advertising

Push advertising

Comparative advertising

Informative advertising

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What type of advertising strategy is typical for well-known brands and aims to keep the brand in the consumer's mind for long-term loyalty?

Native advertising

Push advertising

Pull advertising

Content advertising

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which advertising strategy is more suitable for new products or services and seeks to introduce a brand to consumers in order to generate sales?

Content advertising

Pull advertising

Push advertising

Influencer marketing

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the advertising strategy that relies on the authority of users with a strong presence on social media to promote a product or service to their followers?

Social ads

Influencer marketing

Discounts and promotions

Email marketing

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which advertising strategy offers pay-per-click advertising with unique advantages such as placing ads where and when users are most likely to buy?

Gorilla marketing

Native advertising

Amazon advertising

SEM paid advertising

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What advertising strategy consists of placing paid content in media that integrates into its context in a less intrusive way than other ad formats?

SEM paid advertising

Influencer marketing

Social ads

Native advertising

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