BSBCRT512 page 17 Retail Clothing Brand Quiz
Authored by David Hunt
Design
12th Grade
Used 4+ times
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5 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of research involves looking at the client's website and socials to get a feel for the brand aesthetics and current product line?
Secondary research
Tertiary research
Quaternary research
Primary research
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of research involves visiting the site and observing customers to get insights that may not be conveyed in the brief?
Quaternary research
Secondary research
Tertiary research
Primary research
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the purpose of creating point of sale signage for a retail clothing brand?
To reduce the production cost of clothing
To improve the customer's in-store experience
To increase the brand's social media presence
To attract more online customers
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why is it important to look at competitor's websites when creating point of sale signage?
To copy their designs and ideas
To gauge what they are doing and get inspiration
To avoid any similarities with their signage
To report their activities to the client
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the benefit of observing customers in store when creating point of sale signage?
To decrease the deadline for the project
To explore the product and speak with staff about previous displays
To ignore the client's brief and create your own visuals
To increase the budget for the project
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